Paid Media Strategist - Paid Search and Social

Cincinnati, OH (Remote)

$70K/yr – $75K/yrMid Level3+ years expFull time

Posted 4 days ago

Job Summary

Own strategy and execution for a portfolio of accounts spanning paid search and paid social, lead client meetings as the strategic voice, and apply AI tools for bidding, optimization, and creative testing.

  • Strategy and execution across Google Ads and Meta Ads
  • Lead client meetings solo as the expert in the room
  • Leverage AI tools for bidding, optimization, and creative testing

Job Description

Responsibilities

  • Own strategy and execution for a portfolio of accounts spanning paid search and paid social, including complex, multi-line businesses (e.g., wholesale/B2B-style catalogs)
  • Run both Google Ads and Meta Ads as core strengths — capable of owning each independently, not just supporting one
  • Apply AI tools for bidding, optimization, and creative testing, and keep learning as they evolve
  • Lead client meetings as the strategic voice in the room — this isn't a background-execution role
  • Flag account risk early and partner with the Team Lead on QBRs

Requirements

  • Deep, current expertise in both Google Ads and Meta Ads — this is the anchor requirement
  • 3+ years hands-on paid media experience — enough to have a real foundation across search and social, not just general exposure
  • Genuine client-facing polish: confident, capable of running client meetings solo, comfortable being the expert in the room
  • Ability to learn fast and perform in front of clients immediately — this role doesn't have a long ramp before client exposure starts
  • Currently and actively hands-on in the platforms today — not someone who's moved into oversight and lost the day-to-day edge
  • Agency experience strongly preferred
  • E-commerce background is a plus, but not a requirement — this role is defined by platform depth, not vertical

Preferred

  • AI fluency in bidding/optimization/creative testing is a strong plus; if you’re not there yet, genuine eagerness and speed to learn is the minimum bar
  • Agency experience strongly preferred
  • E-commerce background is a plus, but not a requirement

Benefits

  • Comprehensive benefits package (up to 90% coverage for health, dental, vision, life)
  • Simple IRA with employer match
  • Unlimited paid time off after 90 days
  • Pet-friendly office for those in Cincinnati. Those not in the area will join our fully remote team.
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Helium SEO

4.7 Glassdoor

Helium SEO is a completely unique digital marketing company that utilizes artificial intelligence and machine learning to build highly efficient systems for SEO and SEM that far outperform traditional agencies. Our team has been doing digital marketing for over 10 years, and everyday we strive to drive better ROI for our clients. We believe the modern digital marketing campaign must be invented by marketers and built by engineers in order to effectively leverage modern technology to bring in clients.Our Core Values: Extraordinary Service, Responsive Communication, If it is to be then it is up to me, Problem Solver, Proactive, Underpromise yet Overdeliver, and Achieve the North Starwww.helium-seo.com513-563-3065sales@helium-seo.comHonors and Awards:Inc 5000 list of fastest growing companies in AmericaCincinnati Spark AwardRising Tech Star- Paul Demott, CTOForty Under 40- Timothy Warren, CEOCincinnati Coolest CompaniesBlue Ash Business Award- AspireInnovation & Technology Award- Outstanding Marketing Innovation

Founded in 2017
Cincinnati, Ohio, USA
45 employees (13 in marketing)
96% recommend to a friend
80% CEO approval

Salaries

Posted range

$70K/yr – $75K/yr

Taken straight from the job posting.

See all Helium SEO salaries

Marketing Team

Marketing Team Size
12 (27% of company)
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
6K
Monthly Google Ads Budget
$96.6K
Traffic Source Mix
Search
31.1%
Direct
46.7%
Referral
11.5%
Social
6.9%
Paid
1.3%

Headcount Trend

Current headcount: ~45
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Paid Media Strategist - Paid Search and Social

Helium SEO · Cincinnati, OH · Remote