Responsibilities

• Own, execute and manage a book of business across all paid media channels averaging 135-150 accounts per strategist
• Provide strategic recommendations across all paid campaigns to drive best in class performance (Cost per Acquisition - CPA) for multifamily campaigns
• Own testing within your portfolio—propose, implement, and document experiments aligned to department OKRs; publish clear learnings and recommend next actions
• Conduct biweekly performance analysis across Search and Social campaigns and follow through with account optimizations and provides detailed, clear notes for Account Managers
• Implements large scale changes to your book of business based on client requests and changing needs in the digital marketing space (e.g., data analysis, GA4 implementation, paid search restructuring)
• Actively contribute in department and team meetings by staying attuned to key trends in digital marketing and the multifamily space with a solutions-oriented mindset
• Stay up-to-date with trends, best practices, and platform algorithm changes across both the multifamily and digital marketing industry
• Monitor and analyze trends in clients’ KPIs
• Work with others in the Paid Media team and other departments to execute on company initiatives and goals

Requirements

• Bachelor’s degree in Business, Marketing, Advertising, or related field
• 2+ years of experience in digital marketing
• Paid search experience required
• Paid social experience preferred
• Expert in paid media platforms such as Google Ads, Meta Ads Manager, Google Tag Manager and GA4
• Proven track record in operating with a high level of energy, commitment, and enthusiasm to take on a challenging role with cross-functional team commitments
• This role is open to candidates located within the United States

Preferred

• Paid social experience is preferred

Benefits

• 4-Day Work Week (32 Hour Work Week)
• WFA (Work From Anywhere)
• Profit Sharing Bonus
• 3 weeks of PTO as well as Sick leave, and Bereavement
• 11 paid holidays
• 401(k) + Match
• 75% employer paid health benefits (Medical, Dental, and Vision)
• $75/month reimbursement for Physical Wellness
• $75/month reimbursement for Mental Wellness
• $1000/year travel fund for employees who have been with Digible 3+ years