Responsibilities

• Plan, build, and QA campaigns primarily in Google Ads and Meta Ads. Additionally, you’ll also work on YouTube TikTok, and LinkedIn campaigns for select clients.
• Handle day-to-day optimization: find what's underperforming, propose a fix, run the test, document what happened.
• Keep accounts clean: Using Upstream approved naming conventions, UTMs, pixels setups & conversion tracking.
• Check budget pacing daily to ensure the clients budget is correctly utilized. Pull and maintain Looker Studio and GA4 reports that a client can actually read & wants to read.
• Work with our creative team on briefs and creative ideas so ads go live and are created with the end user in mind.
• Join client calls, add context where it's useful, and close out your action items
• Use AI tools (ChatGPT, Claude, etc.) for first-pass ad copy, angles, and routine work. Then always check it yourself before anything ships.

Requirements

• 1–3 years of hands-on paid media experience in Google Ads and/or Meta Ads. Agency experience is a plus, but not required.
• You can build a Meta or Google campaign from a brief without errors. You're past the point of needing help on every build
• You can explain ROAS, CPA, CPM, CTR, CVR, and frequency in plain English, and you know what to do when one of them moves
• Comfortable in Looker Studio and GA4
• You know ad platform specs cold and don't launch campaigns with assets that break the end user experience
• You've found and shipped optimizations that moved a campaign
• Experience using AI tools to move faster on everyday work
• You ask for help before a deadline slips, not after. You take feedback well and apply it the next day
• You're a great teammate. We're not looking for the aloof genius; we're looking for someone interested in working with their coworkers to solve problems, serve our clients well, and have fun along the way

Benefits

• $50,000–$60,000 base salary (commensurate with experience)
• Hybrid work model — 1 day/week in our Brentwood, TN office
• Flexible hours within a 7 am–6 pm window (Monday–Friday), capped at 40 hours/week
• 3% company match Simple IRA plan
• QSEHRA health reimbursement
• 3 weeks paid vacation + 11 paid holidays (yes, including your birthday)