Responsibilities

• Develop and maintain paid media strategies that drive results for our clients.
• Collaborate with internal team members and external publisher partners to develop strategic media plans across search, programmatic, and social channels.
• Manage all aspects of campaigns, including setup, planning, building, optimizing, and monitoring.
• Work with the analytics team to implement conversion tracking and conduct ad and landing page testing.
• Manage bids and campaign budgets using AI and proprietary tools.
• Analyze campaign performance and provide actionable insights to improve results.
• Prepare and deliver weekly, monthly, and quarterly performance reports to clients.
• Collaborate with SEO and creative teams to enhance campaign performance.
• Communicate with clients on status, timeline, budget, deliverables, and performance reporting. Ensure all parties (internal and external) clearly understand the needs, outcome, and future of campaigns.
• Use Claude and other AI tools to work more efficiently and accurately, and (most importantly) possess the judgment to recognize when the output misses the mark.

Requirements

• 3+ years of hands-on experience managing campaigns in Google Ads, Microsoft Advertising, Meta Ads, LinkedIn Ads, and other paid media platforms.
• Hands-on experience with DSP platforms such as The Trade Desk, Simpli.fi, Yahoo DSP, and others is a plus but not required.
• Proficiency with AI tools and systems, including the AI features built into ad platforms and standalone tools such as Chat GPT, Google Gemini, Claude, Perplexity, etc, to improve workflows.
• Strong analytical skills, with familiarity with tools such as Google Analytics.Knowledge of how to create conversion actions and pixels within advertising platforms.
• Demonstrated experience effectively managing large paid media budgets ($1M+ annually).
• Experience using spreadsheets and bulk editing tools to make large account-wide changes and to build a significant number of campaigns at scale.
• Ability to juggle and prioritize a challenging workload in a fast-paced environment.
• Ability to communicate directly with clients, both verbally and in writing.
• Digital agency experience working with enterprise-level clients.
• Google Ads, Microsoft Advertising, or Meta certifications.

Benefits

• Healthy work/life balance
• A creative environment to do the best work of your career
• An amazing team of developers, designers, marketers, and project managers
• Paid parental leave
• Paid vacation and sick time off
• Health, dental, and vision insurance
• Retirement plan with company matching