Media Buyer
Lead Juice
USA (Remote)
$3K/mo - $5K/moAgencyFull-timeMid level
2 hrs ago
Paid Media Specialist
Charleston, SC (Unknown)
Salary Not AvailableMid Level2+ years exp
Posted 7 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own end-to-end paid media across Meta/Google/TikTok and Programmatic, driving attendance and revenue through data-driven optimization and cross-team collaboration.
- Own audience targeting and creative testing to lift ROAS and CPA within multi-channel campaigns.
- Coordinate with partnerships, ticketing, and community relations to execute integrated campaigns that move attendance and fan engagement.
- Lead measurement and reporting to inform budget pacing and strategic decisions.
Job Description
Responsibilities
- Plan, launch, manage, and optimize paid advertising campaigns across Meta, Google Ads, TikTok Ads, and Programmatic/CTV platforms.
- Monitor campaign performance and make data-driven optimization decisions.
- Develop audience targeting strategies using first-party, CRM, lookalike, retargeting, and behavioral audiences.
- Manage campaign budgets and pacing to maximize return on investment.
- Conduct A/B testing across creative, copy, audience segments, placements, and landing pages.
- Build performance reports and communicate insights to internal stakeholders.
- Track and improve KPIs including ROAS, CPA, Cost Per Ticket Sold, Cost Per Lead, CTR, Conversion Rate, Reach and Frequency.
- Assisting with email marketing campaigns and automation.
- Writing ad copy, email copy, and promotional content.
- Supporting organic social media content planning and execution.
Charleston Battery
Charleston Battery is an American professional soccer club based in Charleston, South Carolina. Founded in 1993, the team plays in the United Soccer League and, along with the Richmond Kickers, is the oldest continuously operating professional soccer club in the United States. In 1999, Charleston Battery moved into what is now known as MUSC Health Stadium, becoming the first non-Major League Soccer professional club in the United States to build its own stadium. Charleston Battery is one of the most successful lower division soccer teams in the nation, having previously won the USISL Pro League in 1996, the USL A-League in 2003, and the final season of the USL Second Division in 2010. In 2012, the team won the USL Pro Championship.
Founded in 1993
Mount Pleasant, South Carolina, USA
84 employees (31 in marketing)
Traffic Signals
Monthly Visitors
10.9K
Traffic Source Mix
Search
33%
Direct
47.2%
Referral
6.8%
Social
12%
Paid
0.8%
Headcount Trend
Current headcount: ~84
Marketing Team
Marketing Team Size
29 (35% of company)
Median Career Experience
4.5 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
1
