Paid Media Director

Phoenix, AZ (Hybrid)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Drive local ROAST paid media delivery for US clients, coordinating with UK leads and scaling the US team while shaping strategy and client relationships.

  • Own day-to-day US client communication and translate briefs into actions.
  • Must-have: 5+ years in PPC with $100k+ monthly budgets.
  • Leadership potential with future line management and US growth focus.

Job Description

Responsibilities

  • Be the local representative of ROAST paid media for our US-based client set, attending client meetings, developing client relationships, responding to questions and queries.
  • Work closely with UK Senior Account Managers and Department Leads to ensure all accounts have a performance strategy.
  • Contribute to wider client planning workflows
  • Responding to briefs with the support of other ROAST media teams
  • Regular review and assessment of tools, partners and technologies that will help improve quality and effectiveness
  • Guide marketing strategies based on local knowledge of customer needs and US specific landscapes.
  • Collaborate with creative and content teams to ensure ad content is as relevant as possible for the market.
  • Lead day-to-day communication with US clients where required.
  • Future line management of junior staff as the team expands.
  • Support the new business process for US-based leads, including support on initial calls, taking of briefs and presenting of responses.

Requirements

  • At least 5 years of working in PPC delivery (if in a mixed channel role, at least 60% of time on PPC)
  • A proven track record of:
  • delivering projects and results for clients with monthly budgets of $100,000+
  • achieving business targets (sales and revenue volume, CPA, ROI, ROAS)
  • developing junior team members
  • leading 3rd party bid management tools

Preferred

  • Additional language capabilities beneficial
  • Capabilities with Google Ads scripts or Java beneficial
  • Experience of executing campaigns within other Paid Media channels beneficial
  • Strong numerical and analytical capabilities, including use and creation of Excel formulae and macros

Benefits

  • Hybrid working arrangements
  • Additional 2 weeks ‘work from anywhere in the world’
  • Health insurance
  • 401K with company contribution
  • Active company social life organised by a staff committee
  • Lots of opportunity for involvement in CSR, sustainability and charity initiatives
  • Training, including supplier sessions (e.g. Google), industry bodies (e.g. IAB), external trainers
  • Opportunities to learn about other digital marketing disciplines
ROAST logo

ROAST

First impressions matter. Let's make sure your profile leaves the right one.

Founded in 2020
Paris, Île-de-France, FRA
5 employees (2 in marketing)

Traffic Signals

Monthly Visitors
108.4K
Traffic Source Mix
Search
51%
Direct
37.2%
Referral
6.2%
Social
4.3%
Paid
1%

Headcount Trend

Current headcount: ~5

Marketing Team

Marketing Team Size
2 (40% of company)