Paid Creator Coordinator

Responsibilities

• Creator Sourcing & Deal Negotiation: Source and evaluate potential paid creators for the affiliate program based on audience fit, content quality, and performance history. Negotiate rates, deliverables, usage rights, and exclusivity terms directly with creators, managers, and agents. Apply current market-rate knowledge across creator tiers (nano, micro, mid-tier) and platforms to negotiate fair, competitive deals.
• Strategic Pay Analysis & Budget Stewardship: Analyze creator performance data – engagement, conversion, ROAS, and historical results – to determine which creators make strategic sense to pay, and at what rate. Recommend where to increase investment, renegotiate, or pull back based on performance, rather than paying based on follower count alone. Manage a structured budget across the paid creator roster, balancing testing new creators against scaling proven ones.
• Content Coordination & Program Execution: Coordinate content briefs, deliverable timelines, and approvals with paid creators. Track deliverables against contract terms, ensuring content is on-brand, on-time, and compliant with FTC disclosure requirements for paid partnerships. Maintain organized, up-to-date records of active paid creator agreements, rates, and performance.
• Reporting & Cross-Functional Coordination: Maintain accurate CRM or creator-platform records and a structured pipeline of active and prospective paid creators. Prepare regular reporting on paid creator spend, performance, and ROI for leadership. Partner with Marketing, Collaborations Compliance, and Finance to ensure paid creator deals are properly tracked, compliant, and within budget.

Requirements

• 2-3+ years of experience managing paid creator or influencer deals.
• Working knowledge of current market rates for creator and influencer partnerships across platforms and tiers.
• Proven negotiation experience covering rates, usage rights, exclusivity, and deliverables.
• Ability to analyze performance data (engagement, conversion, ROAS) to decide who is strategically worth paying, and how much.
• Bachelor's degree or equivalent experience.
• Familiarity with affiliate or creator management platforms (e.g., Superfiliate, CreatorIQ, Aspire, Modash, Levanta, ShopMy, LTK, Amazon Creator Connections) is a plus?
• Understanding of FTC disclosure requirements for sponsored and paid content.
• Excellent organizational and communication skills, with comfort managing a high volume of active creator relationships and deals simultaneously.
• Comfortable with occasional travel for creator meetups, content shoots, and industry events.

Preferred

• Familiarity with affiliate or creator management platforms (e.g., Superfiliate, CreatorIQ, Aspire, Modash, Levanta, ShopMy, LTK, Amazon Creator Connections) is a plus.

Benefits

• Competitive salary based on experience
• Medical, Dental, Life Insurance
• 401K with company matching
• 4 weeks accrued PTO
• Employee discounts
• Fast-paced environment
• Purposeful mission for health and wellness