Responsibilities

• Work directly with the Senior Vice President of Strategic Impact to implement client strategies and campaign plans across channels.
• Draft strategic messaging, owning the copy and content structure, across email campaigns, social media content, paid ad copy, website content, and print materials such as one-pagers, brochures, flyers, and mailers.
• Use AI as a copywriting assistant to increase efficiency, while ensuring all outputs meet Strat Labs’ standards for quality, strategy, and voice. 
• Actively and proficiently leverage AI across workflows—including copywriting, creative ideation, research, and process optimization—understanding both its capabilities and limitations, and applying it intentionally to drive efficiency, improve output quality, and scale execution beyond manual efforts
• Ensure all content is strategically aligned, audience-specific, and consistent across platforms.
• Join client meetings as needed to present work or capture requirements. Strategic leadership and primary client relationship ownership remains with the SVP of Strategic Impact and the Senior Account Manager.
• Manage your work within task management systems (e.g., ClickUp), ensuring accountability, timeliness, and clear ownership of deliverables, while proactively raising questions or flags when support or clarification is needed.
• Write, schedule, and deploy email campaigns using platforms such as Mailchimp and Constant Contact.
• Schedule and manage social media content using tools such as Buffer
• Launch, monitor, and support optimization of paid advertising campaigns (Meta, Google, etc.).
• Pull and analyze reports from CRM systems to better understand donor behavior, audience segments, and campaign performance.
• Assist in segmenting audiences and applying insights to strengthen campaign targeting and messaging.
• Monitor monthly and campaign performance across channels and proactively identify trends, gaps, and opportunities.
• Support proactive outreach efforts including influencer engagement, corporate partnership prospecting, and community-building initiatives.
• Stay informed on marketing trends, platform updates, and emerging tools to continuously improve performance and efficiency, especially looking at AI and how that will be impacting the industry.
• Participate in internal team meetings and contribute to overall agency operations and success.

Requirements

• Bachelor’s degree in marketing, business, PR/communications or related field
• 3-5 years of relevant marketing, nonprofit communications, digital marketing specialist, and/or digital marketing coordinator experience
• Advertising agency experience is a plus
• Strong understanding of digital marketing trends, best practices, and overall industry
• Ability to think strategically about content, understanding audience, intent, and positioning rather than just executing tasks
• Demonstrated experience overseeing multi-channel marketing and fundraising campaigns.
• Effective written and verbal communication skills
• High level of attention to detail and commitment to producing polished, client-ready work
• Ability to work effectively within a team and independently
• Experience using computers for a variety of tasks
• Competency in Google Drive applications including Docs, Sheets,and G-Suite
• Excellent problem-solving skills
• Ability to multitask in a fast-paced environment
• Google Analytics 4 (GA4) and Google Tag Manager basics
• CRM and email automation knowledge beyond basic understanding
• Strong organizational and time management skills, including the ability to estimate effort, manage workload, and flag capacity constraints early
• Comfort with rapid iteration, feedback, and refining work quickly
• Experience with tools such as Slack, Canva, Google Drive, CRMs (HubSpot, Salesforce, Blackbaud), email platforms (Mailchimp, Constant Contact), social schedulers (Buffer, Hootsuite, Sprout), WordPress, and related platforms is a plus

Benefits

• Flexible health, dental, and vision insurance plan with stipend to secure the best plan for your needs
• Unlimited PTO within company policy
• Paid paternal policy
• Company paid life and disability insurance
• MetLife benefits
• 401K plan with company matching program
• Holiday 2-week Synchronized Company “Shutdown”
• Equipment, tools, and reimbursement support for a productive remote environment