Multimedia Marketing Specialist

Pomona, CA (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Support graphic design and digital communications to recruit future students for OREP.

  • Own creation and production of graphic materials for invitations, newsletters, brochures, and digital ads.
  • Must-have: Bachelor’s degree or equivalent with basic design concepts.
  • Standout: Experience with graphics/web design tools (e.g., Cascade, Adobe) and CMS/digital tooling.

Job Description

Responsibilities

  • Content Creation & Graphic Design: Develop & Produce straightforward graphic materials, including but not limited to invitations, newsletters, brochures, web banners, booklets, flyers, agendas, and digital ads for OREP projects, programs, and events.
  • Follow written specifications, style guides, and brand standards when developing visual assets.
  • Support layout and pre-press production processes, preparing final files for both digital and print distribution.
  • Contributes to the development of visuals using a basic level of creativity and ingenuity based on established marketing goals and concepts.
  • Collaborate with supervisors and senior team members for artistic direction to ensure consistency in style and thematic alignment across project components.
  • Apply standard procedures and workflows while making routine design decisions within established guidelines.
  • Support the development and support the implementation of the unified marketing plan aimed at future students.
  • Ensure all graphic and digital communications are clear, accurate, and aligned with institutional messaging.
  • Provide feedback and edits to improve communication materials.
  • Draft and update communication timelines to ensure timely delivery of messages.

Requirements

  • Bachelor\'s Degree - Equivalent to a bachelor’s degree in a related field. Relevant education and/or experience which demonstrates acquired and successfully applied knowledge and abilities shown above may be substituted for the required education on a year-for-year basis.
  • DL NUMBER - Driver License, Valid and in State
  • Entry-level professional who applies basic professional concepts to resolve problems of limited technical scope and complexity.
  • General knowledge of marketing, branding, and/or communications, and/or public relations.
  • General knowledge of applicable copyright and other laws pertaining to written materials, news media and confidentiality.
  • Ability to appropriately handle sensitive and confidential information.
  • General knowledge and understanding of media outlets including print, television, and radio.
  • Ability to work with the media for the coverage of events.
  • Skill in following guidelines and providing input and feedback.
  • Strong communication and interpersonal skills to work effectively in a diverse environment.
  • Ability to analyze information and data and use reasoning to summarize into clear and succinct statements.

Preferred

  • Preferred Qualifications: - Experience with Graphics/Web Design through tools such as, but not limited to, Cascade and Adobe Office.
  • - Experience creating and editing engaging graphics or/and video content for social media, website, and marketing projects.
  • - Experience with web content management.
  • - Copy editing and proofreading experience.
  • - Knowledge of accessible content best practices on social media.
  • - Customer service-oriented with experience communicating in a public-facing role.
  • - Two years of social media management experience (oversight of Facebook, Twitter, and Instagram accounts) for a company, institution, or brand.
California State Polytechnic University-Pomona logo

California State Polytechnic University-Pomona

The official LinkedIn account of Cal Poly Pomona, the #1 polytechnic university for diversity and economic mobility. Here, you #BecomeByDoing. 🐎

Founded in 1938
Pomona, California, USA
4.9K employees (193 in marketing)

Traffic Signals

Monthly Visitors
2.9M
Monthly Google Ads Budget
$37.8K
Traffic Source Mix
Search
38.4%
Direct
57.4%
Referral
3%
Social
0.7%
Paid
0.4%

Headcount Trend

Current headcount: ~5K

Marketing Team

Marketing Team Size
104 (2% of company)

Funding

Last Raise
Grant, 3 years ago

Funding History

  • Jul 2023
    Grant

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