Motorsports and Driving Programs Specialist

Atlanta, GA

$70K/yr – $80K/yrMid Level2+ years exp

Posted 5 months ago

Job Summary

Lead Porsche event programs and experiential activations, coordinating flagship motorsports initiatives and end-to-end logistics for a broad set of experiences.

  • Own end-to-end event logistics and on-site execution for flagship programs.
  • Must-have: 2+ years in experiential marketing or motorsports event planning
  • Standout: Fleet and asset logistics with cross-functional collaboration across Legal, Procurement, and Marketing

Job Description

Responsibilities

  • Contribute to the delivery of flagship programs such as Motorsports Hospitality Programs, and Porsche Travel Experience
  • Assist in the development and execution of brand activations that enhance Porsche’s presence at key lifestyle and driving events
  • Collaborate with PAG to support motorsports marketing initiatives in the U.S. market
  • Manage end-to-end event logistics including venue coordination, vendor management, registration, staffing, and on-site execution
  • Ensure all programs are delivered on time, within budget, and in alignment with Porsche brand standards
  • Partner cross-functionally with internal teams and regional stakeholders to ensure seamless event execution
  • Oversee event agencies and vendors, including catering, transportation, staffing, and production
  • Coordinate the planning, allocation, and deployment of brand marketing and motorsports vehicle fleets for various events and programs
  • Work closely with internal teams and external partners to manage logistics, transportation, and vehicle readiness
  • Develop and manage event budgets, including forecasting, tracking, and invoice reconciliation

Requirements

  • An understanding of traditional and non-traditional brand marketing strategies
  • Passion for automotive, and experiential marketing
  • Proven ability to manage complex projects and logistics from concept through execution, ensuring operational excellence at every stage
  • Experience coordinating large-scale events, including end-to-end logistics, on-site vendor and agency management, and on-site execution
  • Demonstrated experience supporting large-scale project budgets, forecasting, and external vendor relationships
  • Experience supporting fleet or asset logistics a plus, including coordination of transportation, allocation, and readiness of vehicles or key program assets for events
  • Ability to manage multiple workstreams simultaneously, maintaining strong attention to detail in a fast-paced environment
  • Proven ability to collaborate cross-functionally with internal stakeholders, including Legal, Procurement, Finance, Public Relations, and Marketing Communications
  • Experience navigating corporate processes such as contracting, purchase orders, and compliance requirements
  • Automotive industry experience preferred but not required

Preferred

  • Automotive industry experience preferred but not required
  • Experience in motorsports or event marketing preferred
  • Experience coordinating large-scale events could be considered a plus

Benefits

  • Paid Vacation
  • Paid Holidays
  • Paid Sick leave
  • 401(k) match
  • Medical, dental and vision coverage
  • Tuition and certification reimbursement
  • Life Insurance
  • Short and Long Term Disability Coverage
  • Subsidized gym membership program
  • Subsidized Porsche and VW leasing programs
Porsche Cars North America logo

Porsche Cars North America

At Porsche Cars North America, we thrive on a foundation of precision engineering fueled by the American entrepreneurial spirit; we carry on the vision of our founder, Ferry Porsche, by delivering impassioned experiences as legendary as the cars we build, and we do it every day. We are fueling Porsche Passion as an unprecedented brand built on the idea that we are better together as a diverse and gifted workforce united in the desire to be the world’s most aspirational brand and most empowering employer.As an extension of the Porsche family, each of our team members brings a unique perspective and master craft to our workforce. We boast the brightest engineers, brand builders and marketing minds, business development leaders, analytical aficionados and corporate professionals in the automotive business – not because we want to lead our industry in performance and customer satisfaction, but because we do.

Founded in 1948
Atlanta, Georgia, USA
8.6K employees (348 in marketing)

Salaries

Posted range

$70K/yr – $80K/yr

Taken straight from the job posting.

See all Porsche Cars North America salaries
Porsche Cars North America logo

Motorsports and Driving Programs Specialist

Porsche Cars North America · Atlanta, GA