Responsibilities

• Lead product marketing strategy for Lam’s wet metals deposition portfolio, including market segmentation, application priorities, competitive positioning, product messaging, pricing inputs, and go-to-market enablement.
• Translate customer requirements, regional sales feedback, technology trends, and competitive intelligence into market requirements, roadmap recommendations, and product differentiation strategies.
• Maintain a product-based application model across current and future semiconductor nodes with a minimum five-year planning horizon.
• Identify opportunities for product penetration, account growth, and market share expansion by assessing customer adoption drivers, emerging applications, and competitive threats.
• Develop value-based positioning, cost-of-ownership models, competitive scorecards, and sales collateral that demonstrate Lam’s technical and economic differentiation.
• Partner with engineering, technology, product management, manufacturing, business development, regional sales, and field teams to align product strategy with customer needs and time-to-market requirements.
• Create executive-ready summaries, product overviews, customer-facing materials, and sales training content to support product introductions, strategic decisions, and account penetration.
• Support business planning, demand forecasting, and product lifecycle decisions for a product line expecting >10% compound annual growth over 5 years.