Commission-Based Marketing & Lead Growth Specialist
Premium Garage Door Repair
USA (Remote)
$3K/mo - $9K/moIn-houseContractMid level
6 hrs ago
Mgr Omni Shop Marketing Growth Channels
Pennsylvania, USA (Remote)
Salary Not AvailableManager5+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
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Job Summary
Own omnichannel shopper marketing strategy and cross-functional execution to grow category performance and loyalty across major retail partners.
- Growth & Omnichannel Strategy: Develop and execute omni shopper marketing plans to meet growth targets across Target, Amazon, Costco, BJ’s, and Natural channels.
- Cross-Functional Execution: Align product and promotional initiatives with business objectives and collaborate with teams to implement strategic programs.
- Retailer & Category Ownership: Own Tier 2 retail media execution, manage multiple product categories, and oversee key customers to drive engagement and long-term loyalty.
Job Description
Responsibilities
- Develop and execute omni shopper marketing strategies to achieve growth targets.
- Align product and promotional initiatives with overall business objectives.
- Own custom shopper artwork development and process for approvals.
- Collaborate with cross-functional teams to implement strategic initiatives.
- For Tier 2 customers – execute retail media strategies, optimization, and performance management.
- Management of multiple product categories (e.g., Salty, Protein, CMG, Seasons).
- Oversight of diverse customers (Target, Amazon, Costco, BJ’s, Natural).
- Own and influence on resource allocation and promotional spend.
- Direct impact on customer and shopper engagement strategies.
- Creates linkages between internal/external, brand/portfolio, risk/opportunity to drive business results and long-term shopper loyalty in a omnichannel world.
The Hershey Company
The Hershey Company is headquartered in Hershey, Pa., and is an industry-leading snacks company with a purpose to make more moments of goodness through its iconic brands. Hershey has approximately 20,000 employees around the world who work every day to deliver delicious, quality products. The company has more than 70 brands around the world that drive more than $11 billion in annual revenues, including such beloved brands like HERSHEY'S, REESE'S, KIT KAT®, JOLLY RANCHER, ICE BREAKERS, SHAQ-A-LICIOUS, SKINNYPOP and DOT'S HOMESTYLE PRETZEL'S. For more than 130 years, Hershey has been committed to operating responsibly and supporting its people and communities. Hershey founder, Milton Hershey, created Milton Hershey School in 1909, and since then, the company has focused on helping children succeed through access to education.
