Responsibilities

• The Manager, Marketing Communication (MCM) leads the development, implementation, and alignment of Community Health Choices internal and external communication strategies.
• This role supports membership growth, employee engagement, and brand consistency across all lines of business and platforms, including digital and social media.
• The MCM is responsible for creating annual communication plans, setting strategic goals, tracking performance metrics, and ensuring timely reporting.
• The role oversees messaging for members, prospective members, employees, and stakeholders ensuring alignment with brand standards, regulatory requirements, and strategic objectives.
• This position manages internal communication (e.g. employee engagement campaign support, Corporate Town Halls, and leadership events) and coordinates external efforts with vendors and delegated entities.
• The MCM also provides direct supervision to communication staff and contractors, fostering team development and performance excellence.
• Strategic Communication Leadership:Develops and executes enterprise-wide communication strategies aligned with the organization's mission, marketing objectives, and membership goals.
• Leads strategic planning efforts, sets performance metrics (KPIs), monitors outcomes, and recommends optimizations.
• Oversee editorial calendar development and enterprise-wide communication plans, including for members, providers, brokers, delegates, employees, and external audiences.
• External Communication and Brand Management:Oversee external messaging to ensure alignment with brand standards and regulatory guidelines.

Requirements

• Education/Specialized Training/Licensure: Bachelor's degree in public relations, Journalism, or Communications Field required.
• Work Experience (Years and Area): Requires 6+ years of directly related experience required.
• Management Experience (Years and Area): 3+ years of supervisor experience required.
• Software Proficiencies: Must be computer literate with strong Microsoft Word, Excel, PowerPoint & Outlook acumen