Membership Manager

Cookeville, TN (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 5 hrs ago

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Job Summary

Own and optimize the station’s membership program by managing donor stewardship, membership growth, and annual giving, while leading campaigns, CRM governance, and donor communications.

Manage membership program, donor relations, and campaign execution
Coordinate with marketing, development staff, and volunteers to improve data, reporting, and member experiences

Job Description

Responsibilities

Membership Program Management
Works with vendors to see all aspects of the membership program, including new member acquisition, renewals, upgrades, sustaining memberships, lapsed member recovery, and donor stewardship.
Develop and implement strategies to increase major giving, membership participation, donor retention, and annual giving.
Donor & Member Relations
Serve as the primary contact for members and donors, providing exceptional customer service while cultivating meaningful, long-term relationships.
Respond promptly to member inquiries and resolve issues professionally and courteously.
Membership Campaigns
Plan, coordinate, and evaluate annual membership campaigns, direct mail appeals, digital fundraising initiatives, on-air fundraising efforts, and special giving opportunities.
Collaborate with marketing and communications staff to create compelling fundraising messages and member communications.
Database & CRM Management

Requirements

Bachelor’s degree in business, Communications, Marketing, Nonprofit Management, or a related field, or equivalent professional experience.
Two to three years of progressively responsible experience in membership management, annual giving, nonprofit development, fundraising, customer relationship management, or a related field preferred.
Demonstrated experience independently managing membership programs, donor stewardship, or annual fundraising campaigns.
Experience working with donor databases, CRM systems, or membership management software, including reporting and data management.
Strong organizational, project management, and multitasking skills with exceptional attention to detail.
Excellent written, verbal, and interpersonal communication skills.
Proficiency in Microsoft Office Suite and the ability to quickly learn new software applications.
Ability to manage multiple priorities while meeting deadlines in a fast-paced environment.
Passion for public media and commitment to WCTE PBS's mission of educating, engaging, and enriching the communities we serve.
Successful candidates will demonstrate: