Responsibilities

• Assist with day-to-day operations of the client media plan and budget details, including flowchart, budget trackers, ensuring client signs accurate, timely media authorizations prior to buys.
• Attend client status meetings and demonstrate interest in client's business/category.
• Act as the go-to resource for media budget, client billing and support for PI, Kinesso, Local Mediabrands as they take on accountability (in 2024) Prisma entry, invoice reconciliation and channel-level budget tracking.
• Responsible for getting client MBA (media buy authorization) signed prior to the buy being place.
• Build relationships and trust with partners in Mediahub's Partnership Investments, Audience Science, Campaign Insights, Insights + Action and Radical + Disruptive, in addition to extended Mediabrands and Kinesso specialty teams.
• Monitor client and marketing industry trades, media plan performance reporting and competitive activity to surface industry updates, performance insights and opportunities to team and clients.
• Support 1-2 accounts, pending scale and complexity of business and scope of deliverables.
• Support Associate Media Director in scheduling and provide recaps for media brief deliverables, check-ins, presentations, launch, QA and reporting.
• Partner with Local Investments, Kinesso and Partnership Investments on development of partner list, RFP details and evaluation prior to client recommendations.
• Partner with analytics team to implement measurement objectives and taxonomy.

Requirements

• Proven expertise in at least 3 channels, while developing additional acumen of cross-channel media marketplace and planning essentials (delivery levels, flighting, etc.), including Video/Audio Broadcast/Streaming, Direct and Addressable Digital, Social Media, Retail Media (if applicable), Print, OOH, etc.
• Experience creating and selling media programs, including ability to articulate strategic foundation for media plan development.
• Able to demonstrate the ability to successfully multi-task while preserving high attention to detail, manage your time and show superb organizational skills and the ability to meet deadlines.
• Demonstrate excellent verbal, written and presentation skills and ability to think on your feet.
• Strong mathematical abilities
• Advanced computer skills (MS Word, Excel, PowerPoint) and knowledge of DCM, Prisma, comScore, MRI.
• Must be able to occasionally travel to supported markets or client events.

Preferred

• Bachelor’s degree preferred.
• 3+ years of experience desired
• Prior experience working on an entertainment account