Responsibilities

• Oversee campaign implementation from start to finish – includes partnership research, strategic and tactical recommendation, deck creation, client presentation, and any necessary follow-ups
• Responsible and accountable for the daily management of campaigns, including understanding and optimizing performance drivers and being able to provide actionable recommendations based on data
• Ensure media plans deliver on marketing objectives and meet efficiency goals by performing insightful campaign analyses reporting
• Manage day-to-day client relationships
• Oversee daily tasks of media planners and assistant media planners to ensure organization of the greater team as well as individual growth

Requirements

• Strong communication skills are essential; maintaining the best possible relationship with clients, vendors and external and internal agency partners
• Full knowledge of digital media (Programmatic, CTV, streaming audio, custom digital programs, etc.) best practices, tools and technologies
• Thorough understanding of specific marketing goals across various brands and how to cater each media plan accordingly
• Ability to communicate data findings and reports in a clear, cogent fashion
• A passion for staying abreast the ever-changing media landscape; using learnings to inform strategic discussions and decisions
• A team player with a positive attitude and strong prioritization capabilities; someone who embodies a can-do attitude