Media Relations Specialist

Fort Wayne, IN (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 4 months ago

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Job Summary

Own media relations and reputation-building efforts across the Parkview Health system, coordinating stories, awards, and journalist relationships.

  • Own media relations: coordinate news stories with leaders and experts to protect and elevate Parkview’s reputation.
  • Promote recognition: pursue healthcare awards and opportunities to raise visibility.
  • Journalist relationships: build trusted connections with local and national media to shape coverage.

Job Description

Responsibilities

  • Supports media relations efforts for all Parkview Health facilities, service lines, physicians and programs. Responsible for maintaining and enhancing Parkview’s reputation locally and nationally by coordinating news stories with Parkview leaders and subject matter experts, pursuing and promoting healthcare awards and recognition opportunities, and building relationships with journalists. Reporting to the Media Relations Manager, and working closely with the larger Marketing and Communications team, focuses on media relations and reputation building efforts throughout the health system.

Requirements

  • Bachelor's degree in journalism, communications, marketing or public relations; or related field.
  • Minimum five years of marketing or communications experience; healthcare experience preferred.
  • Excellent verbal and written communications skills; journalistic or marketing writing/editing skills preferred.
  • Detailed knowledge of media relations principles and tactics, as well as familiarity with local media outlets.
  • Project management experience, with the ability to coordinate multiple projects and produce results on time.
  • Solid relationship-building skills with the ability to professionally interact/communicate with internal and external stakeholders.
  • Proficient knowledge of Microsoft Office products: Word, Excel, PowerPoint and Outlook.
  • Demonstrated ability to follow directions and work independently, with minimal supervision.

Preferred

  • journalistic or marketing writing/editing skills preferred.

Benefits

  • Full Time Benefit Eligible - 8am - 5pm - Days
PARKVIEW HEALTH SYSTEM INC logo

PARKVIEW HEALTH SYSTEM INC

PARKVIEW HEALTH SYSTEM INC is a company based out of 10501 CORPORATE DR, Ft Wayne, Indiana, United States. Parkview Hospital Randallia has served area residents at its current location since 1953. Located in central Fort Wayne, we continue to be a full-service center of healthcare activity and excellence, and we are dedicated to providing exceptional service with kindness and concern for your personal situation.Below, we hope you find some resources that will help you during your time here, whether as a patient or visitor.

Fort Wayne, Indiana, USA
15 employees (1 in marketing)

Traffic Signals

Monthly Visitors
920.3K
Monthly Google Ads Budget
$25.4K
Traffic Source Mix
Search
39.4%
Direct
54%
Referral
5.2%
Social
0.6%
Paid
0.6%

Headcount Trend

Current headcount: ~16

Marketing Team

Marketing Team Size
1 (7% of company)

Recent News