Responsibilities

• Earned & Paid Media Execution: Build, launch, and manage aggressive outreach campaigns for new book releases, parish programs, and major campaigns, securing high-impact interviews, reviews, and features.
• Media Network Cultivation: Actively discover, map, and cultivate a robust, up-to-date database of Catholic and mainstream media contacts, podcasters, bloggers, and faith leaders.
• Cross-Functional Collaboration: Partner closely with internal creative and content teams to align media pitches with the overall marketing strategy.
• Rigorous Impact Reporting: Own the data behind our media success by generating comprehensive weekly reports tracking pitches sent, placements secured, estimated reach, and total media value.

Requirements

• An "Amplifier" Mindset: You possess an innate bias for action and a relentless drive to share great stories. Rejection doesn't slow you down; it just refines your next pitch.
• Flawless Communication & Relationship Instincts: You know how to capture attention in a crowded inbox, craft a compelling hook, and build genuine, long-term trust with media contacts.
• Obsessive Attention to Detail: You don't just send pitches; you meticulously track open rates, follow-ups, secured spots, and audience reach. You cross every t and dot every i.
• High Agility and Focus: You are deeply flexible and detached from your own ideas. If a specific pitch angle or campaign isn't gaining traction with the media, you drop it and pivot to serve the Mission