Media Planner, Paid Social

New York City, NY (Hybrid)

$75K/yr – $80K/yrMid Level2+ years expFull time

Posted 1 month ago

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Job Summary

Own paid social strategy and execution with measurement-driven optimization across Meta, LinkedIn, Reddit, and TikTok, translating audience and creative testing into measurable outcomes for clients.

  • Growth Infrastructure: Define audience segments and testing opportunities to drive data-led optimizations that scale.
  • Campaign Execution: Daily monitoring of structure, targeting, creative and budgets to squeeze performance.
  • Reporting & Narrative: Deliver client-focused performance reports and dashboards linking KPIs to business impact.

Job Description

Own paid social strategy and execution with measurement-driven optimization across Meta, LinkedIn, Reddit, and TikTok, translating audience and creative testing into measurable outcomes for clients.

  • Growth Infrastructure: Define audience segments and testing opportunities to drive data-led optimizations that scale.
  • Campaign Execution: Daily monitoring of structure, targeting, creative and budgets to squeeze performance.
  • Reporting & Narrative: Deliver client-focused performance reports and dashboards linking KPIs to business impact.
Town Hall Agency logo

Town Hall Agency

Town Hall is a full-service marketing & advertising agency built to serve organizations that do good, shape futures, and make the world a better place.

Founded in 2021
USA
34 employees (7 in marketing)

Traffic Signals

Monthly Visitors
1.2K
Monthly Google Ads Budget
$3.6K
Traffic Source Mix
Search
38.9%
Direct
44.7%
Referral
5.3%
Social
9.9%
Paid
1.1%

Headcount Trend

Current headcount: ~34

Marketing Team

Marketing Team Size
6 (18% of company)