Own paid social strategy and execution with measurement-driven optimization across Meta, LinkedIn, Reddit, and TikTok, translating audience and creative testing into measurable outcomes for clients.

• Growth Infrastructure: Define audience segments and testing opportunities to drive data-led optimizations that scale.
• Campaign Execution: Daily monitoring of structure, targeting, creative and budgets to squeeze performance.
• Reporting & Narrative: Deliver client-focused performance reports and dashboards linking KPIs to business impact.