Media Planner

Dallas, TX (On-site)

Salary Not AvailableMid Level1+ years expFull time

Posted 3 months ago

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Job Summary

Drive cross-channel media planning and execution to meet client goals, with a strong emphasis on budget control and cross-functional collaboration.

  • Must-have: 1-3 years of related media planning experience
  • Standout: Proactive idea generation and collaboration with buying teams
  • Standout: Clear budget tracking and monthly reconciliation

Job Description

Responsibilities
  • Develop and execute effective media plans across all paid channels to support client goals and objectives
  • Proactively seek, develop and collaborate on new and innovative media solutions
  • Leverage buying teams (Broadcast, Digital, Out of Home) as thought partners in building the overall strategy
  • Prepare and present recommendations internally and to clients
  • Provide new ideas to contribute to growth of both client and agency’s business
  • Ensure all media plans are executed among the buying teams to the highest level while adhering to established media budgets and timelines
  • Troubleshoot with media buyers and accounting to resolve any media billing issues
  • Accountable for media budget tracking and ensuring it is reconciled on a monthly basis
  • Work in an integrated way with other disciplines, including brand management, planning and strategy.
  • Collaborate with team to stay current on industry trends and media opportunities

Marketing Team

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