Media Planner at | New York, USA | $40K/yr – $75K/yr

Media Planner

New York, USA (Unknown)

$40K/yr – $75K/yrMid Level2+ years exp

Posted 2 months ago

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Job Summary

Lead media planning strategy and cross-functional collaboration to turn brand objectives into actionable plans and measurable results.

Must-have: 1–2 years of media planning and strong presentation skills.
Standout: Experience coordinating with Data, Analytics, and Ops teams.

Job Description

Responsibilities

Strategy & Plan Development
You help set the pace for the team.
You’ll start connecting the “why” behind the plan and not just the “what”
Contribute to the development of full-funnel media strategies across channels
Translate brand objectives into tactical media recommendations
Analyze competitive insights and research to inform planning decisions
Partner with Senior members of the team to build integrated, data-informed plans
Plan Management & Optimization
You’ll develop confidence managing both details and performance impact.
Own media flowcharts and budget allocations with accuracy and accountability
Monitor plan performance in collaborations with Data & Analytics, Meda Tech & Operations and Biddable (Search, Social & Programmatic) teams
Identify optimization opportunities and recommend adjustments
Maintain planning tools and documentation with precision
Client & Cross-Functional Collaboration
Your voice becomes part of the client conversation
Lead portions of client meetings and internal cross-discipline status calls
Present plan updates and explain strategic recommendations clearly
Serve as key liaison between Planning, Project Management, Data & Analytics, Meda Tech & Operations and Biddable (Search, Social & Programmatic) teams
Strategic Presence & Ownership
Your voice carries weight in shaping decisions Think ahead and anticipate business needs Bring thoughtful perspectives to planning discussions Confidently communicate brand knowledge and media rationale Proactively flag risks, opportunities and gaps

Requirements

Bachelor’s degree (Advertising/Marketing, Communications, or Business preferred)
1-2 years of media planning experience (Pharma vertical is a plus!)
Strong presentation and communication skills
Ability to analyze data and translate into action
Comfort managing budgets and planning documents
Proficiency in Excel and Powerpoint
Ability to manage multiple projects in a fast-paced environment
Confidence to speak up and contribute to ideas