Responsibilities

• Develop and execute social media content strategy across platforms (Facebook, Instagram, LinkedIn, Twitter, and YouTube)
• Assist in the development and writing of news stories and publications.
• Produce photography and short-form video content for campus events and storytelling.
• Coordinate with external vendors and freelancers for larger multimedia projects and paid advertising.
• Identify, develop, and execute institutional storytelling aligned with the college’s strategic goals.
• Manage media relations: pitch stories, follow up with news media, respond to inquiries.
• Assist with promotional item ordering, inventory and track distribution
• Assist in website revision requests and content updates for the web.
• Assist with the college’s IPOP and Ambassador Scholarship programs, as needed.
• Work a flexible schedule including limited evenings and weekends.

Requirements

• Associate’s degree or equivalent from a regionally accredited institution
• Excellent social media platform knowledge and experience
• Exceptional computer skills and proficiency with Microsoft 365, Adobe Creative Suite, and Canva
• Able to operate DSLR camera for photography and videography
• Excellent oral, auditory and written communication skills

Preferred

• Bachelor’s degree in Public Relations, Marketing or a business-related field
• Familiarity with website content management systems
• Portfolio or work samples demonstrating writing, design, and multimedia capabilities
• Experience with media relations or journalism
• Experience with short-form video editing