Media and Marketing Reporting Analyst

USA (Remote)

Salary Not AvailableMid Level5+ years expSalaried Ft

Posted 3 months ago

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Job Summary

Own analytics and tagging for ecommerce clients, bridging data and media to ensure accurate measurement.

  • Serve as the primary analytics contact for assigned clients.
  • 5–8+ years in digital analytics with strong ecommerce tracking.
  • Hands-on GTM, GA4, and platform conversion tracking expertise.

Job Description

Responsibilities

  • Serve as the primary analytics contact for assigned clients
  • Participate in client calls to present performance, explain data, and provide actionable recommendations
  • Support the development of measurement frameworks, especially for ecommerce clients
  • Translate business goals into clear tracking and reporting approaches
  • Oversee implementation of tracking across Google Ads, Meta, and Microsoft Ads
  • Guide GTM (web + server-side) structure and GA4 event design
  • Support advanced implementations including Meta CAPI and Enhanced Conversions
  • Step in hands-on when necessary, but primarily ensure quality and consistency
  • Ensure accuracy and consistency across reporting outputs (primarily Looker Studio)
  • Identify and resolve tracking gaps that impact data quality

Requirements

  • 5–8+ years in digital analytics, preferably in an agency environment
  • Strong ecommerce tracking experience
  • Expertise in GTM (web + server-side), GA4, and platform conversion tracking
  • Experience with Meta CAPI and Enhanced Conversions
  • Client-facing experience

Preferred

  • Proficiency in Looker Studio
  • Familiarity with BigQuery or SQL
  • Experience with enterprise or international clients
Go Fish Digital logo

Go Fish Digital

3.7 Glassdoor

Go Fish Digital is a performance marketing agency that helps brands outsmart the market, outplay the competition, and outperform their goals. We partner with companies of all sizes, from ambitious DTC brands to enterprise teams, who need real results. Our work blends sharp strategy, proprietary AI tools, and fast, focused execution across SEO, paid media, digital PR, and content. Follow us for insights into what’s working across Google, Meta, TikTok, and AI-powered search, along with practical strategies to drive visibility, traffic, and revenue. Trusted by brands like Joybird, Chicco, and SimpleTexting.Explore more at www.gofishdigital.com

Founded in 2005
Raleigh, North Carolina, USA
114 employees (67 in marketing)
63% recommend to a friend
76% CEO approval

Traffic Signals

Monthly Visitors
55.5K
Monthly Google Ads Budget
$18.5K
Traffic Source Mix
Search
42.8%
Direct
41.6%
Referral
9.1%
Social
5.1%
Paid
1%

Headcount Trend

Current headcount: ~114

Marketing Team

Marketing Team Size
61 (54% of company)
Median Career Experience
7 years
Median Tenure
2.8 years