Media Manager, Paid Social

New York City, NY (Hybrid)

$45K/yr – $100K/yrMid Level1+ years expFull time

Posted 12 days ago

Job Summary

Own and propel paid social initiatives by researching client and competitive data, guiding cross-channel strategy, and delivering actionable performance insights to clients and internal teams.

  • Lead strategy development and tactical execution across Meta, X, Pinterest, LinkedIn, and TikTok.
  • Translate data into clear reports and recommendations to optimize performance.

Job Description

Responsibilities

  • Support paid social strategy development by compiling client research, competitive data, and social platform information.
  • Manage tactical planning and buying for paid media across all major social platforms, including Meta, X (formerly Twitter), Pinterest, LinkedIn, and TikTok.
  • Analyze campaign data, pull regular reports, and provide actionable recommendations for performance optimization.
  • Translate complex data into clear, insightful reports for both client and internal stakeholders.
  • Stay current with new ideas, trends, and technologies within the social media landscape to innovate and educate.

Requirements

  • 1–3 years of experience in paid social media management; agency experience is preferred.
  • Required hands-on experience with the native ads managers for Meta, Tiktok, Pinterest, Reddit, and Linkedin
  • Excellent organizational, time management, and communication skills.
  • Relevant platform certifications are a plus.
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VML

3.5 Glassdoor

VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience. For more information, visit www.vml.com.

Founded in 2024
New York, New York, US
33K employees (8,368 in marketing)
67% recommend to a friend
79% CEO approval

Salaries

Posted range

$45K/yr – $100K/yr

Taken straight from the job posting.

See all VML salaries

Traffic Signals

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279.9K
Traffic Source Mix
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42.8%
Direct
42.1%
Referral
8.4%
Social
5.5%
Paid
0.9%

Headcount Trend

Current headcount: ~34.6K

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Media Manager, Paid Social

VML · New York City, NY · Hybrid