Responsibilities

• - Paid social campaign strategy, with a focus on B2B and account-based marketing
• - Media planning, budget management, and pacing
• - Hands-on paid social campaign build, execution, and daily optimization
• - Reporting, data visualization, and translating performance into recommendations clients can act on
• - Client success (in an individual contributor capacity)
• - As a Manager, Paid Social in the agency, you\\'ll be responsible for helping the Media Team successfully deliver their contributions to client projects. This is a hands-on-keyboard role: you will personally build, launch, and optimize the campaigns you strategize.
• - Building and launching paid social campaigns directly in-platform — audience setup, targeting, budget structure, creative trafficking, and pre-launch QA
• - Managing daily and weekly optimizations: bid and budget adjustments, audience and placement refinement, creative rotation, and underperformer pausing
• - Monitoring pacing against flighted budgets and flagging over/under-delivery early, with a clear recommendation attached
• - Developing and executing paid social strategies for clients, including account-based programs targeting defined account lists and buying committees

Requirements

• - 3-5+ years of hands-on paid social experience (2+ specifically in B2B) with LinkedIn, Instagram, and Facebook. Reddit experience is a plus.
• - Demonstrated experience personally managing campaign execution and in-platform optimization — this role does not hand off to a separate activation team
• - B2B marketing experience required, with account-based marketing expertise: building and activating target account lists, matched/company-list audiences, buying-committee targeting, and multi-touch program design
• - Familiarity with ABM and intent platforms (6sense, Demandbase, or similar) and how they connect to paid social activation
• - Experience managing budget pacing across multi-flight, multi-platform campaigns
• - Working knowledge of conversion tracking implementation (LinkedIn Insight Tag, Meta Pixel/CAPI) and how tracking gaps affect reporting
• - Well-versed in data storytelling
• - Comfortable in a client-facing role, including presenting performance and defending optimization recommendations directly to clients
• - Comfortable experimenting with AI-enabled tools
• - Note: This position requires candidates to be eligible to work in Canada or the US without visa sponsorship.

Benefits

• - 🏖️ Time Off & Flexibility – Flexible PTO, summer Fridays, and paid parental leave (up to 16 weeks for birthing parents). Plus, we’re closed from Christmas to New Year’s so you can fully unplug.
• - 💙 Health & Wellness – Comprehensive medical benefits and free premium access to the Calm app for relaxation and mindfulness.
• - 💰 Financial Security – 401(k) with a 3% company contribution* (US Only), life insurance, long-term disability, and AD&D coverage for extra peace of mind.
• - 📚 Learning & Growth – A professional development fund ($500) and continuous learning programs to invest in your career.
• - 💻 Tech & Perks – Company-provided laptop & accessories, monthly Wi-Fi & cell stipend, and exclusive discounts through Perkopolis.