Media Coordinator

Boston, MA (On-site)

$58K/yr – $62K/yrEntry LevelFull time

Posted 6 weeks ago

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Job Summary

Own the entry level marketing track by building and optimizing paid campaigns, turning data into actionable insights, and storytelling with numbers for clients.

  • Growth Analytics: Own campaigns across platforms, test copy, and measure CPM, CPC, CPV, and CPA.
  • Data storytelling: Translate complex data into clear client-ready insights and reports.
  • Analytics toolkit: Use Excel, Google Sheets, and Google Analytics to uncover trends and forecast outcomes.

Job Description

Responsibilities

  • Master Digital Marketing : Build, optimize, and manage campaigns across top platforms. You’ll learn how to target audiences, A/B test ad copy, and measure success using metrics like CPM, CPC, CPV, and CPA.
  • Communicate with Confidence : Develop the skills to interpret complex data and share insights that matter. Whether crafting a report or explaining trends to clients, your ability to tell a story with numbers will set you apart.
  • Leverage Analytics : Data is at the heart of everything we do. You’ll work with tools like Excel, Google Sheets, and Google Analytics while applying formulas, functions, and calculations to uncover trends, solve problems, and deliver results. If you enjoy predicting outcomes (be it a fantasy league or Dancing with the Stars), you’ll feel right at home.

Requirements

  • Have a Bachelor’s degree with a minimum GPA of 3.3.
  • Have a passion for marketing and advertising, along with a desire to dig deeper into what makes good advertising great.
  • Possess a solid working knowledge of spreadsheets (know the basic functions and an advanced formula or two).
  • Enjoy diving into and talking about data, numbers, rates, and what they could all mean for your clients and campaigns.
  • Thrive in fast-paced environments and manage multiple priorities like a pro.
  • Are a leader in your own right—whether you captained a team, led a student org, or carried group projects across the finish line.
  • Have a drive to keep learning, growing, and asking “what’s next?"

Benefits

  • We offer a competitive benefits package including health, dental, vision, and pet insurance; Flexible and Dependent Care Savings Accounts; a 401(k) with up to 5% Safe Harbor contributions; paid time off; paid family leave; commuting and wellness stipends; and opportunities for professional development and career growth.
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Gupta Media

We are problem solvers by nature. We pride ourselves on finding and building innovative solutions to complex challenges. Our services span media, creative, strategy, and reporting, and what sets us apart is the way we bring it all together to redefine what your success can look like. We’re not a digital agency; we’re not a creative agency. We are performance marketers who work in partnership with our clients to deliver results.Each day, we push the limits in the pursuit of Redefining Possible.

Founded in 2001
Boston, Massachusetts, USA
239 employees (42 in marketing)