Responsibilities - Produce high-quality multimedia content, including photography, video, written communications, and graphic design, to promote The Salvation Army Adult Rehabilitation Centers (ARC) and Thrift Stores. - Create a wide range of visual and written materials, manage social media content, design digital and print collateral, write scripts, press releases, and media advisories, and serve as a liaison between ARC representatives and media outlets when needed. - Plan, film, and edit video content for social platforms (reels, stories, TikTok) and long-form formats (interviews, features, training videos). - Capture high-quality photographs for promotional, event, and program use. - Edit and enhance visuals to meet brand quality standards. - Manage daily posting, scheduling, and engagement across ARC and Thrift Store social platforms. - Monitor conversations, respond to comments, and escalate issues when needed. - Track performance analytics and adjust strategy for maximum engagement. - Serve as the primary liaison between ARC representatives and media outlets. - Coordinate interviews, press events, and media coverage opportunities. - Maintain media contact lists and distribute press materials strategically and on deadline. - Collaborate with marketing, fundraising, and development teams to align messaging. - Support seasonal, mission-driven, and fundraising campaigns with multimedia and graphic design assets. - Provide design templates and social media best practices to local ARC teams. - Conduct training sessions on brand standards, digital storytelling, and visual communication.