Who We Are

TRM CPA is a fast-growing CPA firm based in Jupiter, FL. We are not a typical accounting firm. We move fast, invest seriously in growth, and hold ourselves to the same performance standards we bring to our clients.

We're bringing media buying in-house because we're ready to go all in. This isn't a role where you'll babysit a legacy agency relationship. You'll own the strategy, have real budget authority, and work directly with firm leadership. If you've ever been frustrated by layers of approval or campaigns that sat static for weeks, that won't be your life here.

We work hard, have high expectations, and genuinely enjoy working together including regular team events at travel destinations. Culture is not a bullet point for us. It is how we decide who belongs in the room.

The Role

You will own all paid media for TRM CPA, with Meta as your primary channel and Google Ads as a secondary focus. This is a high-ownership role where you'll build the strategy, run the campaigns, analyze the data, and report directly to firm leadership with clear performance accountability.

This role is best suited for someone who is a builder rather than a maintainer. We are looking for someone who is energized by testing new ideas, exploring untapped opportunities, and building a scalable paid acquisition engine rather than simply following a templated playbook

What You'll Own

• Build, manage, and optimize paid campaigns on Meta (Facebook and Instagram) as the primary channel, with Google Ads as a secondary focus, driving qualified lead generation and client acquisition for the firm.
• Own budget allocation across channels, currently $50K–$150K/month, with room to scale.
• Develop and continuously test creative concepts, audiences, copy angles, and campaign structures to improve performance and return on ad spending.
• Analyze campaign performance with rigor and communicate results, insights, and recommendations clearly to leadership.
• Stay ahead of Meta platform changes, algorithm shifts, and emerging ad formats while proactively bringing new ideas and opportunities to the team.
• Collaborate with marketing and leadership to align paid strategy with firm-wide growth goals.

What We're Looking For

We'd rather have one exceptional person than a committee. Here's what that looks like:

Must-Haves

• 5+ years managing paid media campaigns with real budget accountability ($50K+/month minimum).
• Deep, proven expertise in Meta Ads with a strong understanding of how to build, test, and scale lead generation campaigns.
• Demonstrated ability to build and scale lead generation campaigns from scratch, not just optimize inherited accounts.
• Highly analytical and comfortable using performance data to guide decisions and improve results.
• Strong independent judgment and the ability to build a strategy, defend it, and adjust it as performance data evolves.
• Excellent communication skills and the ability to clearly explain campaign performance and insights to leadership.

Strong Advantages

• Hands-on Google Ads experience — search, display, or both
• Experience running paid campaigns for professional or financial services firms
• You've worked at a small company before and know how to thrive without bureaucracy

Honestly, Not a Fit If...

• You need a large team around you to execute campaigns
• You're primarily a strategist who hands off execution
• You'd describe your Meta experience as 'mostly boosted posts'

Compensation & Benefits

We believe strong performance should be rewarded and we are prepared to compensate the right candidate accordingly.

• Base Salary: $100,000 – $110,000 depending on experience
• Quarterly Performance Bonuses: Tied to clearly defined KPIs
• Additional bonuses: Tied to advertising performance and firm growth
• Health, Dental, Vision, and Life Insurance
• Paid Time Off
• Regular team events at travel destinations

How We Work

• Hybrid schedule, Jupiter, FL — we value in-person collaboration and flexibility in equal measure
• Monday–Friday, standard business hours with autonomy over your workflow
• Direct access to firm leadership — no layers, no politics
• A team that will challenge you and back you simultaneously

To Apply

Send us your resume and a brief note (2–3 sentences, not a cover letter) answering: What's one Meta campaign result you're most proud of, and why? We read everything.