Aiminity

Media Buyer for Meta and Google (Ecom experience preferred)

Miami Beach, FL (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive multi-platform paid media scaling for DTC/eCommerce by owning testing, budgeting, attribution, and client collaboration to deliver efficient CAC and ROAS.

  • Must-have: Two+ years managing multi-platform paid media for DTC or eCommerce
  • Standout: Proven ability to scale spend while protecting CAC and ROAS
  • Strong command of bids, budgets, optimization events, placements

Job Description

Responsibilities

  • Cross-platform buying and optimization: Meta, Google, X, Reddit, TikTok, AppLovin
  • Testing framework: audiences, bids, placements, creatives, clear success gates
  • Budgeting and scaling: translate goals into channel mix, pacing, and tiered scale plans
  • Funnel structure: prospecting, remarketing, and brand sequencing for efficiency
  • Inventory expansion: identify new placements to unlock incremental reach
  • Attribution and tracking: Pixel, CAPI, GTM, SDKs, events, UTMs kept accurate
  • Troubleshooting: resolve delivery stalls, feed issues, attribution gaps
  • Reporting: clean Sheets views and platform dashboards with actionable insights
  • Client collaboration: updates and calls coordinated with the Account Manager
  • Creative interface: convert performance into specific requests for Creative and Copy teams

Requirements

  • Two or more years managing multi-platform paid media for DTC or eCommerce
  • Proven record of scaling spend while protecting CAC and ROAS
  • Strong command of bids, budgets, optimization events, placements
  • Fluency in Google Sheets with clear performance views
  • Crisp written and verbal communication
  • TOOLS 🛠️; Meta Ads Manager; Google Ads; X Ads; Reddit Ads; TikTok Ads Manager; AppLovin MAX or Exchange; GTM; CAPI; SDKs; Triple Whale; Optmyzr; Adpulse; Bir.ch; Asana; Google Sheets

Preferred

  • Documented wins on X Ads, Reddit Ads, TikTok Ads Manager, AppLovin MAX or Exchange alongside Meta and Google
  • Awareness of cloaking, proxies, AdsPower or multi-account schemes for detection and prevention
  • Familiarity with Triple Whale, Optmyzr, Adpulse, Bir.ch, Asana
  • Light CRO experience for traffic routing and landing page feedback