Media Buyer

USA (Hybrid)

$45K/yr – $55K/yrMid LevelFull time

Posted 7 months ago

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Job Summary

Own end-to-end paid social and programmatic campaigns, collaborating with media peers to QA, optimize, and test across DSPs while aligning with iFrog leadership and Meta Ads Manager planning.

  • Campaign ownership: build, optimize, and report on DSP campaigns and Meta Ads Manager plans.
  • Collaboration & analytics: partner on data-driven recommendations and cross-team QA.
  • Testing & hybrid constraint: run platform tests and adapt to a hybrid 3+2 model in Easton, MD.

Job Description

Responsibilities

  • Campaign Execution & Optimization: Take ownership of paid social and programmatic media campaigns, managing the end-to-end process from building to performance optimization within our Demand-Side Platforms (DSPs) and other media systems.
  • Team Collaboration: Work closely with other media buyers to support campaign builds, QA, and optimization tasks.
  • Analytical Strategy: Collaborate with leadership and performance teams to analyze campaign data, contribute to strategy discussions, and develop effective recommendations.
  • Testing and Innovation: Organize and execute tests for new platforms, strategies, and digital tactics to drive better results.
  • All other duties as assigned by iFrog Leadership.
  • Candidates located in Easton, Maryland and surrounding areas must have the ability to work on a hybrid 3+2 office/work-from-home model (5 days at the office for the initial 90 days).
  • Assist with miscellaneous tasks as needed.
  • Able to plan and build campaigns within Meta Ads Manager.

Requirements

  • Minimum of High School Diploma or GED Equivalent.
  • Experience with programmatic media buying.
  • Demonstrated ability to provide outstanding external and internal customer service.
  • Demonstrated and consistent embodiment of iFrog’s What Matters.
  • Strong verbal and written communication skills.
  • Strong time management, organizational, and prioritizing skills.
  • Candidates located in Easton, Maryland and surrounding areas must have the ability to work on a hybrid 3+2 office/work-from-home model (5 days at the office for the initial 90 days).

Preferred

  • Bachelor’s degree in Marketing or related field.
  • Proficient with Meta Business Manager.
  • Working knowledge of the automotive industry.
  • Recent Google Analytics certification(s).
  • Proficient with Google Suite.
  • Proficient with macOS.

Benefits

  • Being part of a highly collaborative results driven team
  • Valuable medical, dental, and vision insurance: We also contribute towards your premiums.
  • Company paid life insurance coverage
  • Ample paid time off: Take advantage of paid vacation, sick time, and observed holidays.
  • Invest in your future: Benefit from our 401(k) plan, enhanced by a company match.
iFrog Marketing Solutions logo

iFrog Marketing Solutions

2.1 Glassdoor

We're Born in a Dealership®, and automotive is in our DNA. Providing industry-leading automotive marketing solutions since 2015.

Founded in 2015
Easton, Maryland, USA
72 employees (39 in marketing)
24% recommend to a friend
29% CEO approval

Traffic Signals

Monthly Visitors
1.5K
Traffic Source Mix
Search
50.8%
Direct
30.9%
Referral
4.9%
Social
12.1%
Paid
1.2%

Headcount Trend

Current headcount: ~72

Marketing Team

Marketing Team Size
27 (38% of company)
Median Career Experience
9 years
Median Tenure
5.5 years