Media Buyer (Google&Meta)

USA (Remote)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own and optimize end-to-end paid media performance across platforms, turning insights into efficient spending and consistent KPI delivery.

  • Growth-focused media planning and budget optimization across multiple channels to hit CPA targets.
  • Continuous testing and rapid iteration on creatives, targeting, and bids to improve ROI.
  • Collaborate on AI-driven creative development and cross-team optimization to scale spend responsibly.

Job Description

  • Develop, deploy, and optimize paid media campaigns across multiple digital platforms with high conversion rates and maximized profitability.
  • Manage budget allocations and bid parameters to deliver the most efficient results.
  • Active (daily) awareness of campaign performance.
  • Test new ideas based on insights gained from campaign management.
  • Proactively and effectively optimize media buys utilizing KPIs.
  • Ensure that campaign KPIs and objectives are met both near and long term.
  • Achieving assigned unit goals at or below the target cost-per-acquisition
  • Actively contribute to AI creative development for managed sources and team clients
  • Identify opportunities to drive efficiencies and improvements
  • 5+ years experience in digital performance marketing with a focus on media buying
  • 3+ years of PAID ADVERTISING experience
  • Strong experience with Facebook/Google as a main instrument
  • Experience in lead generation
  • Proven track record handling high campaign volume, large budgets, complex targeting strategies, and driving results.
  • Understanding of marketing funnels, channels, attribution, and performance metrics
  • Analytical mind to analyze data and metrics and translate insight into actionable strategies
  • Proactive approach in proposals of new/different ideas, solutions for problems and main KPI improvement
  • Strategic and creative
  • Organizational and multitasking abilities
  • Prior experience with AI creative design tools like Gemini, Sora, etc. (Optional but a plus)
  • Remote Work
  • We are a truly remote-first company. You choose where you feel the most productive and comfortable to make an impact.
  • Paid Time Off
  • Work-life balance matters to us, and we support it with paid time off for rest, personal time, or simply doing what makes you happy.
  • Ongoing Learning
  • We believe in curiosity and growth. That’s why we support continuous learning with workshops, online courses, conferences, and certifications.
  • Home Office
  • We help you set up your perfect workspace by covering equipment and furniture expenses, so you can do your best work from home.
  • Physical Well-Being
  • From gym memberships and yoga classes to home workout equipment or even a bicycle, we give you the flexibility to stay active your way.
  • Unlimited Sick Days
  • Your health matters. Take the time you need to rest and recover - we’ll be here when you’re ready to return.
  • Medical Coverage
  • We support you and your family with reimbursement for medical insurance and health-related expenses, including dental care and psychological support.
  • Co-Working Space
  • If you sometimes crave a change of scenery or more social interaction, we’ll cover the full cost of a co-working space.
  • Fun Stuff
  • From gaming nights and fitness challenges to annual retreats at world-class resorts, we make sure there’s never a shortage of fun and connection.
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CapsLock

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Founded in 2019
Manchester, England, GBR
316 employees (12 in marketing)
100% recommend to a friend

Traffic Signals

Monthly Visitors
12.6K
Traffic Source Mix
Search
40.1%
Direct
40.6%
Referral
11.4%
Social
6.3%
Paid
1.4%

Headcount Trend

Current headcount: ~316

Marketing Team

Marketing Team Size
5 (2% of company)

Funding

Total Funding
$1.4M
Last Raise
$649.1K
Pre Seed, 4 years ago

Funding History

  • Nov 2021
    Pre Seed • $649.1K
  • Nov 2021
    Debt Financing • $67.8K
  • Mar 2021
    Pre Seed • $467.4K

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