Media Buyer (Contrato Por Proyecto)

USA (On-site)

$66K/yr - $74K/yr (Est.)Entry Level

Posted 2 months ago

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Job Summary

Own media tracking, campaign setup, and daily optimization for paid channels across Meta and Google, collaborating with the Media Lead Strategist to translate performance into actionable improvements.

  • Tracking implementation: ensure pixel and tag wiring are correct for campaign execution
  • Campaign setup and management: structure campaigns, ad groups, targeting, budgets, and asset loading
  • Daily performance monitoring: detect opportunities, anomalies, and adjust tactics

Job Description

Responsibilities
  • Implementación de tracking: Asegurar que el tracking esté correctamente configurado para la ejecución de las campañas (instalación y verificación de píxeles de Meta y etiquetas/tags de Google).
  • Tráfico y configuración de campañas: Montar y configurar las campañas en Meta y Google (estructura de campañas, grupos de anuncios, segmentación, presupuestos y carga de creativos).
  • Monitoreo diario: Revisar el desempeño de las campañas día a día para detectar oportunidades, anomalías o ajustes necesarios.
  • Colaboración y optimización: Trabajar de la mano con el Media Lead Strategist en la optimización de las campañas y en la elaboración de reportes de resultados.
Requirements
  • Sólida experiencia en Media Buying y Media Planning , con capacidad para gestionar y optimizar la inversión publicitaria de manera efectiva.
  • Dominio en el desarrollo de estrategias de medios y fuertes habilidades analíticas para interpretar el desempeño de las campañas y tomar decisiones basadas en datos.
  • Excelentes habilidades de comunicación para colaborar de manera eficiente y profesional con clientes, proveedores y equipos internos.
  • Experiencia relevante en medios o publicidad, con historial comprobado de negociación y obtención de resultados rentables y eficientes en costos.
  • Gran atención al detalle y capacidad para gestionar múltiples campañas simultáneamente bajo plazos exigentes.
  • Conocimiento y experiencia en el uso de herramientas y plataformas de seguimiento de medios para monitorear el rendimiento de las campañas y ajustar estrategias según sea necesario.
Preferred
  • Se prefiere título universitario en Mercadeo, Publicidad o un campo relacionado, aunque no es un requisito indispensable.
Benefits:[]
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cibergente

Our mission is to empower people and businesses to thrive through technology.Many organizations want to build or leverage technology to achieve their goals, but don’t have the capacity to hire an experienced full-time product team. That’s where we come in.We are your team.Cibergente partners with growing organizations that need a clear strategy, an actionable plan, and the right people to bring digital solutions to life.We’re not a software factory. We’re a product and technology partner focused on outcomes. Sometimes that means building custom software. Other times, it means implementing existing tools in more innovative, more impactful ways.What do We do?We provide end-to-end support to design, build, and grow digital products and services:Market & Customer Research: Ground your product in real user and market insights.Ideation & Product Strategy: Turn ideas into roadmaps with clarity and purpose.Product Management: Manage the full lifecycle, from concept to scale.UX/UI Design: Design, prototype, and test human-centered experiences that perform.Development: Implement the right tech, from no-code tools to custom applications.Operations & Change Management: Build the culture and processes to adopt new tech and ways of working.Launch & Growth: Support go-to-market, digital marketing, and SEO strategies to drive traction.Why Cibergente?We bring years of experience delivering scalable digital solutions, from high-compliance industries like finance and healthcare to fast-moving consumer platforms.We make digital transformation accessible for growing teams by combining flexible tools, smart strategy, and a collaborative approach tailored to your stage and budget.Let’s build what’s next together.No fluff. Just smart strategy, great design, and the tech that fits you.

Founded in 2023
San Juan, Puerto Rico
7 employees (4 in marketing)

Traffic Signals

Monthly Visitors
152
Traffic Source Mix
Search
48.9%
Direct
30.4%
Referral
12.6%
Social
5.2%
Paid
1.5%

Headcount Trend

Current headcount: ~8

Marketing Team

Marketing Team Size
2 (29% of company)