MarTech & Ops Lead

New York, USA (Remote)

$154K/yr – $177K/yrSenior Level7+ years expFull time

Posted 4 months ago

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Job Summary

Drive Iterable administration and scalable Martech infrastructure in a B2B SaaS setting, aligning technical design with business needs.

  • Own Iterable administration, data integrity, and reusable templates for self-serve campaigns.
  • Must-have: 7–10+ years in lifecycle marketing or CRM operations.
  • Standout: budget ownership and roadmap for platform optimizations with MarTech partners.

Job Description

Responsibilities

  • Serve as the primary admin for Iterable, ensuring rock-solid configuration, data integrity, and system health. Establish the global standards for naming conventions, folder taxonomy, and user permissions to keep the ecosystem scalable and organized.
  • Translate complex business requirements from Member Growth and Provider Comms into durable technical designs. Lead advanced builds involving APIs, webhooks, and catalogs, partnering with Engineering and Data teams to bridge the gap between strategy and execution.
  • Build the "self-service" machinery—reusable templates, snippets, and standardized workflows—that allows marketing and comms teams to deploy high-quality campaigns independently and safely.
  • Own the strategic relationship with Iterable and related MarTech vendors. Manage the budget, monitor usage/API limits, and lead the roadmap for platform optimizations and new tool integrations.
  • Manage the intake, prioritization, and QA workflows for shared services. Partner with external agencies to ensure technical execution is consistent, high-quality, and follows established governance.

Requirements

  • 7–10+ years of experience in lifecycle marketing, marketing technology, or CRM operations within B2B2C, SaaS, PLG, or subscription businesses.
  • Strong understanding of marketing data architecture, integrations, event models, and data hygiene.
  • Proven ability to lead complex martech solutioning in partnership with Engineering and Data.
  • Highly systems-oriented thinker with strong operational discipline and comfort in ambiguity.
  • Excellent cross-functional communicator who can translate between technical and non-technical stakeholders.
  • Passion for building infrastructure that enables thoughtful, human-centered experiences at scale.

Preferred

  • Deep hands-on experience with lifecycle automation platforms, with Iterable strongly preferred.

Benefits

  • Health, Dental, Vision benefits start on your first day at Spring. You and your dependents also receive access to One Medical accounts HSA and FSA plans are also available, with Spring contributing up to $1K for HSAs, depending on your plan type.
  • Employer sponsored 401(k) match of up to 2% for retirement planning
  • A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents.
  • We offer competitive paid time off policies including vacation, sick leave and company holidays.
  • At 6 months tenure with Spring, we offer parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents.
  • Access to Noom, a weight management program—based in psychology, that’s tailored to your unique needs and goals.
  • Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses.
  • Access to Wellhub, which connects employees to the best options for fitness, mindfulness, nutrition, and sleep in one subscription
  • Access to BrightHorizons, which provides sponsored child care, back-up care, and elder care
  • Up to $1,000 Professional Development Reimbursement a year.
  • $200 per year donation matching to support your favorite causes.
BBG Ventures logo

BBG Ventures

5.0 Glassdoor

BBG Ventures is a NYC-based, early-stage fund backing big ideas that will reshape the way we live. BBGV backs typically overlooked founders who are building scalable solutions to problems that millions of people face — and that the founder understands firsthand. BBGV’s most recent $60M Fund II addresses large categories demanding reinvention: health and wellbeing; the future of education and work; climate friendly commerce; overlooked and emerging consumers.

Founded in 2014
New York, New York, USA
59 employees (9 in marketing)
100% recommend to a friend

Traffic Signals

Monthly Visitors
21.8K
Traffic Source Mix
Search
30.2%
Direct
55%
Referral
7.6%
Social
5.9%
Paid
1.2%

Headcount Trend

Current headcount: ~59

Marketing Team

Marketing Team Size
8 (14% of company)
Median Career Experience
20 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
2