Marketing Writer

Responsibilities

• Develop compelling marketing content across multiple channels, including advertising, email campaigns, websites, brochures, flyers, social media, and other marketing materials.
• Create engaging B2B content, including thought leadership articles, white papers, case studies, reports, executive communications, and other long-form content.
• Partner with subject matter experts and business leaders to gather insights and translate complex concepts into clear, accurate, and audience-focused content.
• Transform technical and industry-specific topics, including mortgage insurance, housing finance, credit, risk management, and regulatory matters, into accessible and engaging communications.
• Adapt messaging, voice, tone, and style to effectively connect with diverse audiences, including borrowers, lenders, investors, employees, executives, and industry professionals.
• Develop content and messaging strategies that support broader marketing objectives, brand positioning, value propositions, audience insights, and business goals.
• Write and edit both long-form and short-form content, including articles, guides, educational resources, headlines, taglines, calls-to-action, social media content, and campaign copy.
• Create executive communications, including presentations, talking points, speeches, leadership messages, and social media content.
• Edit and refine content produced by others to improve clarity, consistency, impact, and alignment with brand and messaging standards.
• Ensure content is concise, audience-focused, and free of unnecessary jargon, while maintaining accuracy and credibility.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, English, Public Relations, or a related field, or an equivalent combination of education and experience.
• Two (2) or more years of experience in content development, copywriting, marketing communications, journalism, public relations, or a related field.
• Demonstrated ability to create compelling content across a variety of formats, including marketing campaigns, digital content, thought leadership, articles, presentations, and social media.
• Strong writing, editing, and proofreading skills with exceptional attention to detail and commitment to quality.
• Ability to translate complex or technical information into clear, accurate, and engaging content for diverse audiences.
• Experience interviewing subject matter experts and synthesizing information into audience-focused communications.
• Ability to adapt writing style, tone, and messaging to effectively engage different audiences and communication channels.
• Understanding of content strategy, brand voice, messaging frameworks, and marketing best practices.
• Strong collaboration and communication skills with the ability to work effectively across teams and with stakeholders at all levels of the organization.
• Ability to manage multiple projects, prioritize competing deadlines, and deliver high-quality work in a fast-paced environment.

Preferred

• Experience writing for B2B audiences and creating thought leadership content such as white papers, case studies, reports, and executive communications.
• Experience working with complex financial services, insurance, mortgage, banking, or highly regulated industries.
• Familiarity with SEO, content management systems, and digital marketing channels.

Benefits

• Competitive Salary & pay-for-performance bonus
• Financial Benefits (401k with company match, profit sharing, HSA, wellness program)
• On-site Fitness Center and classes (corporate office)
• Paid-time off and paid company holidays
• Business casual dress