Responsibilities

• Build and maintain CRM workflows, marketing automations, customer journeys, and lead routing automations across multiple business platforms; develop customer journeys, lead routing, and business process automations using established business rules; identify opportunities to automate manual processes and improve operational efficiency; understand system data flow and create seamless customer and employee experiences through automation.
• Execute assigned Marketing Operations projects from development through deployment; build CRM automations, marketing workflows, customer journeys, software integrations, reports, dashboards, and platform configurations; configure and optimize marketing technology platforms to support business objectives; support production deployments and provide Hypercare following new implementations; maintain and enhance existing automations, integrations, and business systems as organizational needs evolve.
• Build and maintain integrations between CRM, marketing, communication, and operational platforms; configure and troubleshoot API and webhook-based automations; connect third-party platforms using APIs, webhooks, and low-code automation tools; validate data movement, synchronization, and data integrity across multiple systems; support new software implementations and platform integrations.
• Troubleshoot workflow failures, automation issues, integration errors, API and webhook issues, and platform configuration problems; diagnose and resolve issues related to CRM systems, dialer platforms, lead routing, customer communications, and marketing automations; perform root cause analysis for production issues and implement long-term solutions; manage technical requests through the department's ticketing system; maintain and support existing workflows, automations, integrations, and marketing technology platforms.
• Build operational reports, dashboards, and performance metrics; validate reporting accuracy, data integrity, and automation performance; create and maintain technical documentation, SOPs, workflow documentation, integration documentation, and troubleshooting guides; maintain accurate documentation for business rules, platform configurations, and system changes.

Requirements

• Bachelor's degree in Management Information Systems (MIS), Computer Information Systems (CIS), Computer Science, Information Systems, Business Analytics, Data Analytics, or a related field.
• 1–2 years of experience in Marketing Operations, marketing automation, CRM administration, business systems, or similar MarTech environments through full-time work, internships, co-op experience, or relevant personal projects. Recent graduates are encouraged to apply.
• Experience building automations using workflow automation platforms such as Zapier, Make, n8n, or similar automation tools.
• Familiarity building or improving CRM workflows, business processes, operational workflows, or customer journey automations.
• Familiarity with APIs, webhooks, and JSON for connecting business systems and automating workflows.
• Experience troubleshooting workflow automations, system integrations, CRM platforms, or marketing technology platforms.
• Strong understanding of system data flows, CRM workflows, and business process automation.
• Strong analytical, organizational, and problem-solving skills with a desire to learn new technologies.
• Excellent communication and collaboration skills.
• Exceptional attention to detail with strong documentation and organizational habits.

Preferred

• Experience with GoHighLevel (GHL), HubSpot, ActiveCampaign, Salesforce, or other CRM and marketing automation platforms.
• Experience building email and SMS marketing campaigns, customer journeys, lead routing, and lifecycle automations.
• Experience with AI-powered workflow automation, AI agents, or AI-assisted business processes.
• Experience building operational reports, dashboards, and business analytics.
• Experience administering SaaS platforms and configuring business applications.
• Familiarity with business process mapping and workflow design.
• Experience working within a ticketing system or technical support environment.

Benefits

• Health, dental, and vision insurance.
• 401(k) retirement plan.
• Health & wellness perks.
• Team outings and company-sponsored events.
• Travel opportunities.
• High-energy, collaborative culture.
• Annual company-paid end-of-year trip for you and your significant other.