Drive Marketing Technology strategy and execution as a Marketing Technology Manager, overseeing CRM, automation, data governance, and cross-platform integrations for a professional services firm.

Responsibilities

• Develops (in partnership with the Director and Business Development & Marketing Operations and other key stakeholders) and executes multi-year marketing technology roadmap aligned with firm's strategic objectives.
• Leads evaluation, selection, and implementation of marketing technology platforms including CRM, experience management, and marketing automation tools.
• Creates (in partnership with the IT Department) and maintains technology governance framework including data privacy, security, and compliance policies.
• Establishes best practices and standard operating procedures for marketing technology stack.
• Partners with IT leadership on system integration, security protocols, and technology infrastructure.
• Manages relationships with key technology vendors including contract negotiations and performance monitoring.
• Oversees daily administration and optimization of marketing technology platforms, including CRM, experience management software, and email marketing systems.
• Ensures seamless integration between marketing platforms and firm's broader technology ecosystem.
• Develops and implements data governance policies to maintain data quality and compliance.
• Creates automated workflows to improve operational efficiency and user adoption.

Requirements

• 5+ years of marketing technology experience with at least 3 years in legal or professional services
• Demonstrated success leading enterprise-level marketing technology implementations
• Expertise in legal-specific platforms such as InterAction, Intapp experience, and Vuture or similar platforms
• Fluency in Excel and PowerBI to build marketing reports
• Strong knowledge of marketing automation, CMS, and digital analytics platforms
• Experience with proposal automation and digital asset management systems
• Proven track record developing and executing marketing technology roadmaps
• Deep understanding of data privacy regulations and compliance requirements
• Excellence in stakeholder management and ability to influence at senior levels
• Initiative, responsiveness, follow-through, and strong project management skills with relevant certifications preferred

Preferred

• relevant certifications preferred

Benefits

• Beveridge & Diamond, P.C., offers a comprehensive benefits package to support the health, financial security, and well-being of our employees.