Responsibilities

• Has broad understanding of department/HSO goals and creates and helps implement plans that align with strategic objectives, using publications, e-marketing, collateral production, social media management, content development, sponsorship/partnership support, and clinical service line outreach opportunities.
• Oversees planning, development and production of consumer and physician marketing materials, including physician outreach, patient education, and general and targeted consumer outreach. Interviews, writes, coordinates, produces and distributes marketing content; may serve as editor of publications and collateral materials to ensure target messaging. Serves as liaison with HSO and department leadership.
• Develops and implements marketing plans for clinical services in pursuit of volume, market share and preference goals. Conducts research, interviews, writes, obtains approvals, coordinates photo-shoots and other production elements, and assists with planning and distribution via appropriate channels including social media, web, traditional media and collateral materials.
• Identifies metrics to measure effectiveness of campaigns/projects/events. Analyzes results, prepares reports to support planning initiatives & recommends improvements.
• Counsels teams and clients on best practices. Assists with cultivating relationships with community partners, and executing sponsorship and partnership agreements.

Requirements

• Bachelor's Degree
• 5-10 years
• Supervisor Experience - No Experience
• Experience
• Preferred Requirements
• Experience
• - 10+ years

Preferred

• 10+ years

Benefits

• Comprehensive medical, dental, vison, life insurance, and legal services available first day of the month after hire date
• Disability insurance* paid for by BJC
• Annual 4% BJC Automatic Retirement Contribution
• 401(k) plan with BJC match
• Tuition Assistance available on first day
• BJC Institute for Learning and Development
• Health Care and Dependent Care Flexible Spending Accounts
• Paid Time Off benefit combines vacation, sick days, holidays and personal time
• Adoption assistance