Responsibilities

• Develop and execute marketing campaigns, promotions, and advertising programs
• Lead vanpool sales strategies, outreach initiatives, and special events
• Build partnerships with businesses, schools, and community organizations
• Analyze data and trends to identify growth opportunities and expansion strategies
• Deliver presentations and pitches to stakeholders to drive program participation
• Manage marketing consultants, contracts, budgets, and procurement processes
• Create reports, transportation plans, and marketing materials
• Track campaign performance and optimize programs to meet ridership goals
• Plan and coordinate logistics for outreach events and promotional activities
• Increase vanpool participation and utilization through targeted outreach and partnership development

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or related field
• Minimum of five years of professional marketing, promotions, or events experience
• Strong sales, outreach, and relationship-building skills
• Experience developing and managing marketing campaigns and budgets
• Ability to analyze data and translate insights into actionable strategies
• Excellent presentation, communication, and interpersonal skills
• Any combination of education and experience equivalent to a bachelor’s degree in Business, Marketing, Communications, or a related field
• Minimum of three (3) years of professional marketing experience in marketing, promotion, and special events, preferably in the transportation services industry
• Demonstrated excellence in selling products and/or concepts to a diverse customer base
• Spanish language proficiency (reading, writing, and speaking) required

Benefits

• Play a key role in expanding sustainable transportation solutions
• Lead creative campaigns and community-focused initiatives
• Work with diverse stakeholders across business, education, and public sectors
• Make a measurable impact on ridership and regional mobility
• Opportunity to make a meaningful impact on sustainable transportation and the community
• Collaborative and mission-driven work environment
• Variety in day-to-day responsibilities, from outreach to strategy
• Ability to build strong community and business partnerships
• A role that encourages innovation and creative problem-solving