Marketing Specialist

San Francisco, CA (On-site)

$60K/yr – $80K/yrMid Level2+ years expFull time

Posted 4 weeks ago

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Job Summary

Own growth and inbound lead generation across paid, organic, and site funnels with data-driven optimization to raise conversions and revenue.

  • Growth ownership: drive inbound leads, optimize funnels, and report on performance for revenue impact.
  • Channel mix: manage Google Ads, SEO, email, and social campaigns with ROI focus.
  • Measurement and optimization: track CAC, CPL, landing page tests, and conversion rate improvements.

Job Description

Responsibilities

  • Develop and execute growth strategies to generate inbound leads and increase revenue
  • Manage and optimize digital campaigns (Google Ads, SEO, email, and social media)
  • Analyze data and performance metrics to improve conversion rates and ROI
  • Track and report on lead generation, cost per acquisition, and campaign performance
  • Improve website performance, landing pages, and funnels

Requirements

  • 2–5+ years of experience in digital marketing, growth marketing, or performance marketing
  • Strong analytical skills and ability to work with data and metrics
  • Experience with Google Ads, SEO, or paid acquisition
  • Familiarity with analytics tools (Google Analytics, Excel, or similar)
  • Ability to manage multiple campaigns and projects simultaneously

Preferred

  • Experience in B2B marketing (services, IT, or infrastructure)
  • Additional languages
  • Experience with CRM tools
  • Experience scaling paid ad campaigns or SEO-driven traffic

Marketing Team

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