Marketing Specialist, STL Market

Hazelwood, MO (On-site)

$55K/yr – $70K/yrMid Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own STL market presence by executing local campaigns and collaborating with internal partners to drive acquisition, retention, and brand awareness in a multi-channel mix.

  • Growth and channel ownership: lead local campaigns across traditional and digital channels for the St. Louis market, aligned with regional strategy.
  • Collaboration and localization: partner with the MAMM to tailor assets, campaigns, and promotions for local audiences.

Job Description

Responsibilities

  • Execute local marketing initiatives across traditional and digital channels to support growth in the St. Louis market
  • Partner with the MAMM to develop and implement localized marketing campaigns
  • Support customer acquisition, retention, and brand awareness efforts
  • Ensure marketing activities align with broader business objectives and regional marketing strategies
  • Manage social media planning, content creation, publishing, and engagement for STL-area brands
  • Create compelling, on-brand content using Canva and other marketing tools
  • Maintain content calendars and optimize posting schedules using platforms such as Sprout Social
  • Leverage digital channels to increase awareness, engagement, and lead generation
  • Develop and execute integrated marketing campaigns
  • Create content aligned with brand standards and campaign objectives

Requirements

  • Bachelor's degree in Marketing, Business, Communications, or a related field
  • Approximately 3 years of professional marketing experience
  • Experience with:
  • Social media marketing and content creation
  • Digital marketing fundamentals (SEO, paid media, email marketing, and related channels)
  • Canva and other content creation tools
  • Social media management and scheduling platforms
  • Strong understanding of marketing principles, branding, and campaign execution
  • Excellent communication, organization, and project management skills
  • Home services, skilled trades, or multi-location business experience is a plus, but not required

Preferred

  • Brings a balance of strategic thinking and hands-on execution
  • Takes ownership and thrives in a fast-paced environment
  • Enjoys creating content and building brand awareness
  • Is comfortable working across multiple digital platforms and marketing tools
  • Understands how marketing efforts translate into business growth
  • Is collaborative, proactive, and highly organized
  • Can effectively manage multiple projects while maintaining attention to detail
Apex Service Partners logo

Apex Service Partners

Apex Service Partners is a HVAC, plumbing and electrical services group whose goal is to partner with world-class service providers to build an industry leading national platform. Apex focuses on leveraging the power of people to build a strong network of industry leaders who can share resources, best practices and expertise in order to deliver unparalleled service to customers and opportunities for employees.

Founded in 2019
Dallas, Texas, USA
551 employees (86 in marketing)