Responsibilities

• Support the planning and execution of practice group, industry, and geographic marketing campaigns.
• Coordinate timelines, deliverables, and approvals to ensure campaigns are executed on schedule and in line with brand.
• Assist with marketing initiatives that support priority practices and markets.
• Draft, edit, and coordinate marketing content, including attorney bios, practice descriptions, client alerts, event invitations, and website updates.
• Support thought leadership initiatives by coordinating content calendars and publication schedules.
• Serve as the primary point of contact with legal guides and directory organizations including but not limited to Martindale-Hubbell, Chambers, and Super Lawyers.
• Coordinate submissions to surveys, legal directories, and key awards and rankings.
• Ensure consistency with firm brand standards and messaging frameworks.
• Assist with content and website updates, including attorney and practice pages.
• Support email marketing campaigns, including list management, deployment, and reporting.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a similar field.
• 4-6 years of Marketing experience, preferably in a law firm or professional services setting.
• Marketing experience in the professional services industry. Familiarity with marketing professional services to the general public, preferably to law firms, and consistent with attorney rules of professional responsibility.
• Familiarity with and fluency in various marketing media, including website design and SEO.
• Experience with social media marketing on Twitter, Facebook, LinkedIn, blogs, online video, and related media.
• Computer skills, including knowledge of MS Outlook, Word, Excel, and PowerPoint, and preferred experience with the Adobe Creative Suite (or comparable graphic expertise).
• Experience with Canva and the Adobe Creative Suite (or comparable graphic expertise).

Preferred

• Bilingual (Spanish) a plus.