Marketing Specialist - Real Estate Development

Boston, MA (On-site)

$71K/yr – $121K/yrMid Level3+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own cross-project marketing leadership, coordinating calendars, vendors, and stakeholder touchpoints from pre-development through lease-up to drive timely, consistent campaigns and community engagement.

  • Lifecycle Marketing: align schedules, deliverables, and events across development phases and partners.
  • Vendor & Budget Management: standardize processes, manage budgets, and serve as the day-to-day project marketing contact.

Job Description

Responsibilities

  • Develop and maintain marketing schedules for multiple development projects, working with marketing directors, development directors and project joint venture partners as necessary.
  • Coordinate marketing deliverables across pre-development, construction, and lease-up phases, and beyond as may be necessary.
  • Manage vendors, schedules, and marketing budgets in coordination with development teams.
  • Serve as the day-to-day marketing contact for assigned projects.
  • Standardize processes and vendors to ensure best practices and best-in-class marketing practices are applied across the portfolio.
  • As needed, assist with creation of materials for public meetings and stakeholder outreach, including website/landing page, surveys, presentations, handouts & collateral, tenant-focused materials.
  • Coordinate with internal development team and project partners to lead events such as groundbreakings, ribbon cuttings, leasing office openings, organizing procurement of vendors, planners, and billing activities.
  • Branding and naming process; coordinating with vendors and/or leading internal process.
  • Project fact sheets and presentation materials.
  • Early-stage landing pages and digital setup.

Requirements

  • Bachelor’s degree in Business, Marketing, Communications, or a related field
  • 3-5 years relevant experience in the marketing and/or development industry
  • Or equivalent combination of education and experience
  • Intermediate knowledge and skills in Adobe Creative Suite, Microsoft Office Suite, Canva
  • Asana or similar project management software experience preferred, but teachable.
  • Strong time management, organization, communication skills, teamwork, intermediate writing, and critical thinking skills
  • Intermediate knowledge of real estate development industry awareness
  • Intermediate knowledge of key disciplines including property marketing

Benefits

  • Gilbane offers an excellent total compensation package which includes competitive health and welfare benefits and a generous profit-sharing/401k plan.
  • We invest in our employees’ education and have built Gilbane University into a top training organization in the construction industry.
Gilbane Development Company logo

Gilbane Development Company

4.0 Glassdoor

Gilbane Building Company provides a full slate of construction and facilities-related services—from preconstruction services planning and integrated consulting capabilities to comprehensive construction management, general contracting, design-build, and facility management services— for clients across various markets. Founded in 1870 and still a privately held, family-owned company, Gilbane has more than 45 office locations worldwide and is fueled by a talented workforce of over 3,000 team members.For more than 150 years, Gilbane has been a trusted, experienced, and innovative partner in building for clients around the globe. Gilbane delivers the highest quality work that stands the test of time, drawing from world-class expertise combined with local knowledge and relationships. Our breadth of expertise and quality is applied across diverse market sectors.

Founded in 1900
Providence, Rhode Island, USA
4.2K employees (115 in marketing)
81% recommend to a friend
95% CEO approval

Traffic Signals

Monthly Visitors
52K
Traffic Source Mix
Search
37.1%
Direct
49.9%
Referral
12%
Social
0.6%
Paid
0.3%

Headcount Trend

Current headcount: ~4.2K

Marketing Team

Marketing Team Size
46 (1% of company)
Median Career Experience
14 years
Median Tenure
9.6 years
Marketing Roles Posted (Last 30 Days)
1

Recent News