Marketing Specialist at Provident Credit Union | Redwood City, CA | $32/hr – $41/hr

Provident Credit Union

Marketing Specialist

Redwood City, CA (On-site)

$32/hr – $41/hrMid Level3+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the full digital presence: manage CMS content, SEO, and social campaigns while coordinating events and reporting on performance to optimize member-focused marketing.

Own CMS content creation and optimization across blogs, landing pages, and product pages.
Must-have: 3+ years managing website CMS, social campaigns, and SEO.
Standout: Cross-channel social content planning and vendor collaboration with monthly analysis.

Job Description

Responsibilities

Create and maintain website content in the content management system (CMS) including blogs, landing pages, product pages, forms, and disclosures; conduct A/B testing to optimize landing page performance; ensure content accuracy and consistency; and maintain UTM tracking logs for precise campaign measurement
Manage seminar and webinar event listings on the website, schedule email communications, moderate live sessions, upload recordings to YouTube, and coordinate with internal departments on events
Contribute to SEO efforts including keyword research, on-page optimization, monitoring KPIs, and collaborating on link-building and content strategies
Manage relationships with digital marketing and SEO vendors to ensure effective collaboration, timely deliverables, and alignment with strategic goals
Provide support for paid media campaigns and email marketing campaigns on an as-needed basis
Analyze and report monthly on SEO, website, and digital marketing performance using tools like Google Analytics, SEMrush, Ahrefs, and Siteimprove, providing insights and recommendations to optimize campaigns
Lead the planning, creation, and publishing of organic content across Meta, Instagram, LinkedIn, and X to boost engagement, awareness, and audience growth
Monitor social channels daily, engage with followers by responding to comments, DMs, and tags, support influencer marketing initiatives, and maintain an active brand voice
Increase membership engagement and drive lead generation through targeted social campaigns (i.e. giveaways, branded content)
Support volunteer events, community events and business development initiatives by promoting and amplifying related content on social channels

Requirements

3+ years of experience managing website CMS, social media and digital marketing campaigns with solid SEO knowledge
Strong skills in using a content management system (i.e. Kentico, Drupal, HubSpot CMS)
Experience coordinating webinars, events, and related email communications
Familiarity with marketing analytics and reporting platforms (e.g., Google Analytics, Looker, Salesforce, SEMrush, Ahrefs)
Proven project management experience, with the ability to plan, prioritize, and deliver multiple initiatives on time using tools such as Workfront, Asana, or similar platforms
A curious, collaborative mindset, eager to partner with diverse teams and learn from experienced marketers
A data-driven approach with a passion for testing, optimization, and continuous improvement

Benefits

Quality medical, dental and vision care coverage
401(k) retirement plan with up to 150% matching employer contributions
Strong commitment to investing in your career and educational advancement by offering up to 100% Tuition reimbursement for approved courses
Annual discretionary bonus
Generous paid time off and paid holidays
Flexible spending accounts
Employee Referral Bonus
Short and long-term disability coverage
Life and AD&D insurance
Provident membership

Provident Credit Union

Provident Credit Union is and has been a local financial Institution serving the Bay Area and beyond for over 75 years. We offer our members a wide array of financial products and services with an unmatched level of customer service and convenienceOur members enjoy 21 branches located throughout the Bay Area as well as access to hundreds of additional branches throughout California. Members also have access to over 25,000 ATMs free of charge. To learn more about what we have to offer please visit www.providentcu.orgFour Great Reasons to Work for Provident:1.We are Strong. Provident is one of the largest and strongest credit unions in the country. For more than 20 years Provident has earned a 5-Star Sustained Superior Rating from BauerFinancial.2.We Make Life Easy. We are a credit union. Not a bank. We have members not customers. And we love our members. Our goal is to make life easy for them while providing financial products and services that enhance their lives. 3.We Have a Sense of Fun. We get things done. We foster an organization of mutual respect and teamwork. We’re active and always out there, whether it be at a local art and wine festival or sponsoring a financial literacy program.4.We Look Out for You. Provident offers a quality compensation package including medical, dental and vision care, a 401(k) plan with employer matching, generous paid time off, rate discounts on loans and much more.To view jobs and apply visit: http://providentcu.org/careers

Founded in 1950

Redwood City, California, USA

345 employees (9 in marketing)

www.providentcu.org