Marketing Specialist Phonak Performance Marketing

Responsibilities

• Execute and measure integrated channel marketing plans across product, promotion, price, and place, with a strong emphasis on digital channels.
• Support targeted sales and marketing campaigns designed to build awareness, generate demand, and drive leads.
• Manage marketing campaigns and initiatives from planning through execution, measurement, and performance reporting.
• Partner with external agencies to execute paid media and other digital marketing tactics.
• Collaborate with Product Management on product launches, including campaign development, collateral, and go-to-market activities.
• Develop and curate engaging content for B2B and B2C email, social media, and other marketing channels.
• Manage digital and print marketing assets, point-of-sale materials, and localized product collateral.
• Track campaign performance and use data and insights to identify opportunities for optimization and continuous improvement.
• Manage assigned marketing budgets and ensure initiatives are delivered within established spending targets.
• Collaborate across Marketing, Sales, Operations, Finance, and other teams to successfully execute key initiatives.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• 1–3 years of marketing experience, with hearing healthcare or medical device industry experience considered a plus.
• Experience executing integrated marketing campaigns, digital marketing initiatives, product launches, or paid media programs.
• Strong project management, organizational, analytical, and problem-solving skills with the ability to manage multiple priorities.
• Excellent written and verbal communication skills with the ability to build strong cross-functional relationships.
• Experience managing marketing budgets and analyzing campaign performance and results.
• Proficiency with Microsoft Office; experience with Salesforce, Marketing Cloud, Jira, Canva, Copilot, SAP/IRIS, or ShowPad is a plus.
• Highly self-motivated, results-oriented, and eager to identify opportunities for continuous improvement.
• Fluent in English; French language skills are a plus.
• A minimum of 200Mb/sec download and 10Mb/sec upload speed internet connectivity is required to support any remote/hybrid employee functionality at Sonova

Benefits

• Medical, dental and vision coverage*
• Health Savings, Health Reimbursement, Flexible Spending/Dependent Care Accounts
• TeleHealth options
• 401k plan with company match*
• Company paid life/ad&d insurance
• Additional supplemental life/ad&d coverage available
• Company paid Short/Long-Term Disability coverage (STD/LTD)
• STD LTD Buy-ups available
• Accident/Hospital Indemnity coverage
• Legal/ID Theft Assistance