Marketing Specialist

Frederick County, MD (On-site)

$58K/yr – $90K/yrMid Level2+ years expFull time

Posted 8 days ago

Job Summary

Own and support the planning and execution of multi-channel marketing campaigns while coordinating multiple projects and assisting events to ensure growth and measurable outcomes.

  • Coordinate multi-channel campaigns across print, digital, and social media
  • Track media activity and KPIs to report progress

Job Description

Responsibilities

  • Assist in the development and execution of marketing plans to establish pathways for growth in both core and adjacent markets.
  • Assist in the development and execution of multi-media campaigns, including print, media relations, digital platforms, and social media, to accomplish stated goals and metrics.
  • Manage multiple projects with competing and conflicting timelines and priorities.
  • Collaborate on company website content development, SEO and SEM campaign creation and execution, and long-term channel maximization strategies.
  • Support a world-class customer experience for events such as trade shows, facility visits, and program milestone events, ensuring communication content development, application and execution.
  • Prepares reports to track media activity, KPIs and other metrics that measure progress.

Requirements

  • Bachelor’s degree in Marketing, Business Management, Communications, Journalism, Public Relations, or related field.
  • Two (2) to Four (4) years of relevant experience.
  • Ability to travel up to 15% of the time.

Preferred

  • Master’s degree in Marketing or Business Administration (MBA).
  • Defense and aerospace industry experience.
  • Existing relationships with US media outlets, especially trade publications in the construction industry.
  • Exposure to international media markets and multicultural engagement.
  • Graphic design experience.
  • Strong writing and editing skills.
  • Background in business writing, journalism, copy editing and/or original writing.
  • Strong project management and interpersonal skills.
  • Proficiency using business software including Microsoft Office suite.
Oshkosh Corporation logo

Oshkosh Corporation

Moving the world forward.Oshkosh (NYSE: OSK) is a global industrial technology company that pioneers innovation, engineers solutions and transforms industries to empower everyday heroes.Using electrification, autonomy, artificial intelligence and connectivity, Oshkosh designs and manufactures scalable, adaptable and purpose-built solutions for some of the world’s toughest jobs under the brands of JLG®, Hinowa, Pierce®, Power Towers, MAXIMETAL, Oshkosh® Defense, McNeilus®, IMT®, Jerr-Dan®, FrontlineTM Communications, Oshkosh® Airport Products, Oshkosh® AeroTech and Pratt Miller. We make a difference in people’s lives by creating mission-critical equipment that serves the everyday hero. Our innovation is people focused and developed by sharing advances across our portfolio of companies. For us, it’s about moving the world forward through building, serving and protecting communities.Our purpose: Make a difference in people’s lives. Global team members: approximately 17,000

Founded in 1917
Oshkosh, Wisconsin, USA
6.4K employees (321 in marketing)

Salaries

Posted range

$58K/yr – $90K/yr

Taken straight from the job posting.

See all Oshkosh Corporation salaries

Marketing Team

Marketing Team Size
68 (1% of company)
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
4

Traffic Signals

Monthly Visitors
82.1K
Traffic Source Mix
Search
34.5%
Direct
43.2%
Referral
15.3%
Social
6.2%
Paid
0.7%

Headcount Trend

Current headcount: ~6.4K

Recent News

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Marketing Specialist

Oshkosh Corporation · Frederick County, MD · On-site