Marketing Specialist at Office Practicum | Fort Washington, PA | $80K/yr – $90K/yr

Office Practicum

Marketing Specialist

Fort Washington, PA (Remote)

$80K/yr – $90K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive multi-channel healthcare marketing campaigns and content creation to support growth initiatives.

Own the planning and execution of multi-channel campaigns with cross-functional teams.
Must-have: Strong writing and content creation skills for emails, blogs, and sales materials.
Standout: Healthcare or health tech B2B experience and cross-functional impact.

Job Description

Responsibilities

Support the planning and execution of multi-channel marketing campaigns for prospects and customers in partnership with the Senior Manager, Growth + Revenue Marketing
Develop digital campaign assets, including emails, landing pages, and video content
Manage timelines and coordinate with team members to keep campaign deliverables on track
Ensure all campaign elements — messaging, assets, targeting, and approvals — are finalized before launch
Write and edit content, including emails, blogs, landing pages, social posts, and other sales enablement materials
Ensure messaging is clear, engaging, and aligned with our brand voice
Work with internal subject matter experts to turn complex healthcare concepts into clear, engaging content for prospective and current customers
Manage and maintain our social media presence
Create, schedule, and publish content aligned with campaigns and brand messaging
Ensure consistency and quality across all content and social posts

Office Practicum

3.2 Glassdoor

Office Practicum provides pediatric-specific health information technology solutions for independent pediatric practices. Our electronic health record, practice management system, billing services, and business analytic tools help pediatric practices improve clinical and financial outcomes.

Founded in 1992

Fort Washington, Pennsylvania, USA

211 employees (5 in marketing)

www.officepracticum.com

51% recommend to a friend

14% CEO approval