Responsibilities

• Land every market launch end-to-end: Own the production checklist from kickoff to day-one: landing pages briefed and QA'd, HubSpot configuration live, agencies on schedule, reporting running. Build the SOP that makes the 8th launch as clean as the 2nd.
• Own the full surface area: Campaigns, copy updates across 60+ site surfaces, social scheduling, local sponsorships, agency coordination. You own the production calendar, campaign QA, and the weekly outputs that keep the engine running predictably.
• Keep campaigns on track: Translate the marketing roadmap into weekly production commitments across agency partners. They know what's due and when. You catch what's about to slip before it does.
• Keep HubSpot running reliably: Maintain and evolve every active sequence, support user journey architecture, and get hands-on when things need fixing. Every launch and every test runs through HubSpot - it needs to be right.
• Compress the work with AI: Use LLMs and automation to accelerate production timelines, reduce repeating manual work, and find leverage the team can build on.

Requirements

• 1-4 years consumer marketing, with meaningful time in marketing ops, lifecycle/CRM, or campaign operations
• HubSpot fluency - can support agency direction and get hands-on when needed
• B2C experience at a startup or high-trust brand (insurance, fintech, health, DTC)
• Track record coordinating across agencies or channel teams

Nice to have

• AI and tools fluency: You actively use LLMs and automation to get more done.
• Gets things done: Self-directed, moves work forward, comfortable as the person holding the system together.