Marketing Specialist- Mandarin Speaking at HungryPanda Ltd 熊猫外卖 | Los Angeles, CA | $48K/yr – $60K/yr

Marketing Specialist- Mandarin Speaking

Los Angeles, CA (On-site)

$48K/yr – $60K/yrMid LevelContract

Posted 3 months ago

Job Summary

Own local market activation and growth by driving new user acquisition, order growth, and campaign-led brand visibility while using data to optimize spend and impact.

Growth & Activation: drive new user acquisition, increase orders, and run local market campaigns to lift daily active users.
Channel & Content Execution: coordinate with design/content teams, leverage social media, KOLs, and influencer partnerships to boost engagement and reach.
Insights & Optimization: collect campaign data, analyze performance, and adjust strategies to improve future marketing impact.

Job Description

Activate new users and increase orders for existing customers, promote online and outdoor market campaigns to increase the branding visibility, conduct customer surveys to increase customer satisfaction, Responsible for new users acquisition, customer retention and satisfaction, daily sales volume and revenue.
Utilize social media to attract new customers and increase engagement with existing customers.
Work closely with the design and content teams to build effective marketing strategy.
Conduct market research, design campaign cooperation with KOLs and related companies.
Responsible for the planning and execution of local market campaigns to increase daily average users.
Collect and analyze operational and marketing data collected from previous marketing campaigns, and adjust marketing strategies.
协助地区经理拓展和管理当地市场客户群体，维护并提升公司品牌形象。
通过进行用户运营/活动运营等提升用户数量，提升订单量。
收集/建立并运营相关市场推广渠道，进行市场活动推广。
收集分析运营信息数据，参与制定市场推广策略。

Experience with e-commerce operation, 小红书&Wechat group operation, content creation, or influencer collaborations
Local Chinese student association experience
Strong data analysis capabilities and market insights
Ability to negotiate and work with cross-functional teams independently

Experience with e-commerce operation, 小红书&Wechat group operation, content creation, or influencer collaborations
Local Chinese student association experience
Strong data analysis capabilities and market insights
Ability to negotiate and work with cross-functional teams independently

401(k)
Dental insurance
Health insurance
Paid time off
Vision insurance

HungryPanda Ltd 熊猫外卖

2.8 Glassdoor

Founded in 2017, HungryPanda is currently the largest overseas Chinese food delivery company. Starting in Nottingham, the UK, it has expanded to more than 80 cities in 10 countries, including the UK, France, Italy, the US, Canada, Australia, New Zealand, Japan, South Korea and Singapore.In 2021, HungryPanda launched its new business models, "Panda Fresh", a platform for Asian fresh food and grocery e-commerce, and "VouchersPanda", a platform to provide new discounted ordering methods of online and offline lifestyle services for overseas Chinese.Besides, HungryPanda is awarded in the Deloitte 2021 UK Technology Fast 50, making the company the only food delivery platform in the ranking.

Founded in 2017

London, England, GBR

657 employees (138 in marketing)

www.hungrypanda.co

32% recommend to a friend