Responsibilities

• Support EBSCO’s Premier Partnership program, coordinating proactive marketing plans and activities for participating large and strategic customer accounts.
• Serve as a day-to-day marketing contact for assigned customers, helping understand their priorities, coordinate requests, communicate next steps, and provide a responsive and professional customer experience.
• Partner with Sales and Marketing teams to develop and execute customized marketing activities that support customer priorities, product awareness, engagement, and adoption.
• Coordinate customer-specific marketing projects, including email campaigns, webinars, events, promotional campaigns, presentations, digital materials, and other communications.
• Write, edit, and proofread customer-facing communications and promotional materials, adapting EBSCO messaging and content for specific customer audiences and needs.
• Manage marketing projects from request through completion, including gathering requirements, coordinating internal resources, maintaining timelines, communicating status, and ensuring deliverables are completed accurately and on time.
• Coordinate ad hoc marketing requests from large and strategic customers, working across Marketing to identify the appropriate resources and solutions.
• Help coordinate market and customer newsletters, including gathering content, managing schedules, reviewing materials, and supporting distribution.
• Support management of the Large Customer Marketing budget, including tracking expenses, coordinating invoices, and maintaining accurate budget information.
• Help track and report on program activity, customer engagement, and marketing results to demonstrate the impact of Large Customer Marketing programs.

Requirements

• 2+ years of experience in marketing, communications, customer marketing, account management, customer success, project coordination, or a related field.
• Experience managing multiple projects, stakeholders, priorities, and deadlines while maintaining close attention to detail.
• Excellent writing, editing, and proofreading skills and can develop clear, polished, and professional customer-facing communications.
• Must be a confident communicator who can build productive relationships with customers and colleagues at different levels of an organization.
• Must have a customer-service mindset and understand the importance of responsiveness, professionalism, attention to detail, and follow-through when supporting important customer relationships.
• Bachelor’s degree in marketing, communications, business, English, public relations, or a related field, or equivalent professional experience.
• Experience taking a customer request or business need, determining the appropriate next steps, and coordinating the people and resources needed to move the work forward.
• Experience supporting large, strategic, enterprise, or high-value customer accounts.
• Experience in customer marketing, account-based marketing, customer success, or account management.
• Experience coordinating customer-facing campaigns, webinars, events, newsletters, or other marketing programs.

Preferred

• Experience taking a customer request or business need, determining the appropriate next steps, and coordinating the people and resources needed to move the work forward.
• Experience supporting large, strategic, enterprise, or high-value customer accounts.
• Experience in customer marketing, account-based marketing, customer success, or account management.
• Experience coordinating customer-facing campaigns, webinars, events, newsletters, or other marketing programs.
• Familiarity with CRM and project management platforms.
• Experience tracking budgets, project expenses, or program performance.
• An interest in information services, research, libraries, education, SaaS, or other complex B2B products and services.
• Familiarity with AI-assisted tools and an interest in thoughtfully using emerging technologies to improve marketing, writing, research, and project workflows.