Marketing Specialist

Skokie, IL (Hybrid)

$65K/yr – $70K/yrMid Level2+ years expFull time

Posted 2 days ago

Job Summary

Own the end-to-end marketing and sales support for home communities, leading lead generation across digital channels, content creation, market research, and competitive analysis to boost visits, bookings, and conversions.

  • Oversee listings and ads, create marketing materials, and track performance
  • Collaborate with sales to convert leads into appointments
  • Provide market insights to optimize strategies

Job Description

Responsibilities

  • Marketing & Lead Generation: Create and manage listings for homes on Facebook Marketplace, Zillow, Craigslist, and other platforms
  • Marketing & Lead Generation: Assist in developing and managing Google Ads and digital advertising campaigns
  • Marketing & Lead Generation: Create engaging flyers, brochures, and marketing materials
  • Marketing & Lead Generation: Help produce photo and video content for homes and communities
  • Marketing & Lead Generation: Develop creative strategies to increase walk-in traffic and appointment bookings
  • Marketing & Lead Generation: Research and test new marketing channels to attract buyers
  • Sales Support: Assist sales managers with lead follow-up and appointment scheduling
  • Sales Support: Support the team during open houses and community tours
  • Sales Support: Help track leads and marketing performance
  • Sales Support: Assist with competitive market analysis

Requirements

  • Bachelor’s degree required; degree in Marketing preferred
  • One to two years of experience in Marketing, Sales, Real Estate, or a related field
  • Knowledge in digital marketing and sales
  • Experience running paid advertisements
  • Experience with social media platforms and online marketplaces
  • Basic skills in Canva, Google Ads, or similar marketing tools preferred
  • Creative, organized, and comfortable working in a fast-paced environment
  • Strong communication skills and willingness to interact with prospective buyers

Preferred

  • Technical Skills Preferred
  • Canva or Adobe design experience
  • Social media marketing
  • Knowledge of Google Ads / SEO
  • Photography or video editing

Salaries

Posted range

$65K/yr – $70K/yr

Taken straight from the job posting.

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Marketing Specialist

LAKESHORE EMPLOYMENT INC · Skokie, IL · Hybrid